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Senior Director, Market Research, HIV Prevention Integrated Insights
Senior Director, Market Research, HIV Prevention Integrated InsightsGilead Sciences, Inc. • San Mateo, California, US
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Senior Director, Market Research, HIV Prevention Integrated Insights

Senior Director, Market Research, HIV Prevention Integrated Insights

Gilead Sciences, Inc. • San Mateo, California, US
22 days ago
Job type
  • Full-time
Job description

Apply below after reading through all the details and supporting information regarding this job opportunity.

  • Lead, manage, develop, coach, and grow a high performing team that demonstrates strong market research competencies with healthcare providers and consumers and delivers results.
  • Lead market research strategy, planning, vendor contracts and manage the functional budget.
  • Engages with key US marketing and cross-functional stakeholders to develop and execute market research to shape the strategies and tactics critical to successfully meet business objectives.
  • Demonstrate experience generating superior customer market research insights, individually and through direct reports, to provide a competitive advantage.
  • Ensure team provides HIV Prevention expertise and consulting advice in areas of critical business need including identification of optimal pre- and post-launch brand strategies and marketing tactics.
  • Demonstrates broad cross functional leadership.

Manage cross-functional collaboration processes to ensure development of insightful market research plans that systematically and holistically address brands’ strategic objectives and tactical requirements.

  • Represent HIV Prevention Integrated Insights function at appropriate senior level meetings and make recommendations to advance the portfolio based on a sound knowledge of the marketplace.
  • Shares best practices across market research and brand marketing teams and fosters agility and continuous improvement within the group to address emerging and shifting priorities of the commercial business.
  • Direct activities to support the professional development of the HIV Prevention Market Research team and support recruitment and employee retention to achieve best in industry capabilities.
  • Ensure compliance with company policies, standards and procedures in every interaction.
  • Enforce compliance with guidelines and policies on marketing research interactions with physicians.

  • Bachelor’s Degree required, Masters / PhD preferred
  • Experience in Pharmaceutical, Biotech or related industry experience dependent on experience and education level.
  • Foundation of experience in HIV or virology therapy areas and experience with provider-administered (e.g.
  • buy-and-bill) products is desired.

  • 10+ years of relevant experience in market research field
  • Demonstrated successful leadership, management, and development of teams responsible for market research.
  • Strong judge of talent with the ability to make tough talent decisions.

  • Thorough understanding of pharmaceutical sales and marketing practices, product lifecycle management and regulatory environment.
  • Demonstrated ability to drive large cross-functional initiatives, as well as influence laterally and vertically.
  • Ability to manage multiple priorities based on changing business needs, as well as ability to work in a team-based, fast-paced environment.
  • Strong organizational, planning, communication and project management skills.
  • Strong understanding of primary qualitative and quantitative market research techniques and their optimal uses to inform business decisions.
  • Proven experience in storytelling and data visualization to communicate complicated analytics clearly for cross-functional stakeholders and senior management. xklufbp
  • Persuasive written and verbal communication skills, ability to lead, influence, resolve conflict and drive consensus among diverse cross functional stakeholders.
  • #J-18808-Ljbffr

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    Senior Director Research • San Mateo, California, US

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