Dual Property Director of Sales & Marketing (Exempt)

Job Details

Hotel Theodore - Seattle WA

Full Time

$150000.00 - $175000.00 Salary

Day

Sales

Description

This is a dual-role position that will provide support for Hotel Theodore and the Mayflower Park Hotel.

POSITION PURPOSE

The Director of Sales & Marketing is responsible for proactively soliciting appropriate business opportunities through a combination of tele-prospecting and direct sales to achieve personal and hotel revenue goals. Responsible to learn how to support the property and drive customer loyalty by delivering service excellence throughout each customer experience.

ESSENTIAL RESPONSIBILITIES

• Enthusiastically and proactively sell the propertys concept to group corporate and leisure prospects in a way that best illustrates the identity of the brand as innovative and new.
• Prospect and qualify all lead sources through cold calls tele-prospecting and networking to generate new opportunities.
• Ensure individual and team sales and catering goals are met or exceeded.
• Manage preferred corporate wholesale leisure transient and group accounts that meet or exceed hotel revenue goals
• Negotiate contracts ensuring that all pertinent aspects of solicitation and closing are complete and documented
• Actively pursue new clients through creative / innovative sales techniques and aggressive prospecting
• Identify opportunities to upsell customer through food & beverage offerings room upgrades AV and lighting upgrades and spa faculties if applicable
• Manage lead sources to ensure quantity and quality of leads
• Create customized Wedding Packages Menus and proposals etc.
• Respond to all customer inquiries within 24 hours or sooner
• Maintain accurate CI / TY information on all bookings specifically program details client correspondence traces and to-do lists
• Conduct unique site inspections that create a WOW experience for the customer
• Follow proper event management procedures for event execution to include but not limited to BEO creation F&B forecasting resume communication amenity / VIP designation and room block management
• Produce and distribute accurate banquet / catering event orders timelines diagrams and resumes within timeframe set by hotel
• Coordinate plans and implements wedding related marketing tactics and events
• Produce and distribute 10-day Events Schedule and BEO Packet as well as Daily Events Schedule
• Preside over weekly 10-day BEO reading and daily 3-day BEO readings
• Drive strategies to develop long term business relationships and repeat business
• Attend tradeshows make on-site field presentations and outside sales calls to prospective clients
• Monitor sales activities / performance to ensure revenue goals meet or exceed established plan and accurately report variance / projections to management
• Participate in weekly strategy meetings and use Revenue Management resources to help make informed decisions and maximize revenue
• Ensure that the property is maximizing the use of all company brand and local CVB programs
• Recruit the best possible sales team and reduce turnover through coaching counseling and training
• Provide support and coaching for team members to drive high levels of performance job satisfaction and personal growth.
• Develop and maintain positive relationships with peers competitors and brand partners.
• Develop annual Group Banquet and Catering Operating Budget and Sales & Marketing plan in conjunction with the propertys executive team and executes marketing-related items
• Work with other hotel departments to successfully market amenities including spa restaurant lounge and events (as applicable)
• Coordinate local advertising to promote hotels restaurant lounge spa etc.
• Coordinate plan and implement wedding related marketing tactics and events.
• Add creativity and trend insights into driving catering revenue via wedding packages promotions and public relations.
• Work with corporate marketing team vendors and agencies.
• Represent hotel at various meetings and events in support of community and public relations.
• Use brand opportunities to drive revenue.
• Track and report on all sales activities for hotel.
• Track and report on all event planner surveys and feedback.
• Keep informed of industry news that affects the organization and shares information with team.
• Partners with Operations in providing a customer experience that exceeds the customers expectations.
• Effectively develop relationships within the community to strengthen and expand customer base for future sales opportunities.
• Be an active part of the property management team fostering and developing the desired Azul Hospitality culture.
• Stimulate a friendly cheerful attitude in his / her conduct with other managers guests and fellow associates.
• Drive product quality and a unique guest experience at every opportunity.
• Ensure that all administrative procedures are in place and functioning effectively.
• Ensure a challenging and exciting environment to encourage full career development and personal growth
• Establish and monitor cost and expense control systems and procedures to achieve budgeted operating results.
• Take corrective measures and actions to ensure highest possible profitability.
• Maximize revenues through pro-active action rather than re-active.
• Work as a member of the yield team to ensure maximum occupancy is achieved at the highest possible average rate via effective setting and monitoring of rate occupancy controls.
• Assist in revenue management room inventory control stay controls and distribution channels as needed.
• Advise the General Manager of all matters relating to Sales & Marketing.
• Attend weekly leadership meetings.
• Perform all accountabilities in a timely and efficient manner following established company policy and projecting a favorable image of Azul Hospitality to achieve objectives.

SUPPORTIVE FUNCTIONS

In addition to performance of the essential functions this position may be required to perform a combination of the following supportive functions with the percentage of time performing each function to be solely determined by the manager based upon the particular requirements of the hotel :

PHYSICAL DEMANDS

SPECIFIC JOB KNOWLEDGE SKILLS AND ABILITIES

The individual must possess the following knowledge skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job with or without reasonable accommodation using some other combination of knowledge skills and abilities :

EDUCATION

EXPERIENCE

LICENSES OR CERTIFICATIONS

Ability to provide and maintain a valid drivers license as the position may require the operation of motorized and electric vehicles.

EXEMPT POSITION

Exempt Staff Members are not covered by the overtime provisions and do not receive overtime pay. Exempt Staff members are paid a fixed salary that is intended to cover all the compensation to which they are entitled.

GROOMING

All Staff Members must maintain a neat clean and well-groomed appearance per Azul Hospitality standards. Refer to the property specific required grooming and uniform standards policy.

ATTENDANCE

Regular attendance in conformance with the standards which may be established by Azul Hospitality from time to time is essential to the successful performance of this position. Staff with irregular attendance / tardiness will be subject to disciplinary action up to and including termination of employment. Upon employment all staff is required to fully comply with Azul Hospitality rules and regulations for the safe and effective operation of the hotels facilities. Staff members who violate hotel rules and regulations will be subject to disciplinary action up to and including termination of employment. Due to the cyclical nature of the hospitality industry staff members may be required to work varying schedules to reflect the business needs of the addition attendance at all scheduled training sessions and meetings is required. This job description is not an exclusive or exhaustive list of all job functions that a staff member in this position may be asked to perform from time to time.

Required Experience :

Director

Key Skills

Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills

Employment Type : Full-Time

Department / Functional Area : Sales

Experience : years

Vacancy : 1

Monthly Salary Salary : 150000 - 175000