Digital Marketing Associate (Birmingham)

Company Description

Leading consumer brand on the Inc. 5000 list of Americas Fastest-Growing Private Companies for multiple years in a row and with a marketing HQ near The Summit in Birmingham, AL.

Job Description

The

Digital Marketing Associate

is a key member of the Digital Marketing Team, responsible for managing inbound customer communications across public review platforms and other digital channels. This full-time, salaried role plays a critical part in maintaining and enhancing the companys brand reputation by ensuring every customer interaction reflects our commitment to exceptional service and professionalism.

Youll serve as a digital voice of the brandresponding to reviews, inquiries, and feedback with care and accuracy. In addition to day-to-day response management, this role provides reporting and insights that inform business decisions and helps strengthen the overall customer experience strategy. This is an in-office position Monday through Friday located in Birmingham, AL, with some remote work required on evenings and weekends.

Key responsibilities of the

Digital Marketing Associate

include but are not limited to :

Monitor and manage digital consumer engagement across platforms such as Google, Meta, and internal support systems

Respond to reviews, messages, and customer inquiries with brand-aligned, timely, and professional messaging

Evaluate public feedback and determine tone / response strategy

Escalate high-priority concerns and collaborate with Operations and Customer Service teams to investigate and resolve customer issues

Identify customer sentiment trends and recurring issues to support brand reputation strategy

Pull, analyze, and report on review and response data, providing insights to internal stakeholders and leadership

Generate targeted reports for key operational areas or locations as requested

Assist with special projects and provide cross-functional support to the Digital Marketing Team

Continuously refine internal processes, response templates, and tools to increase efficiency and brand consistency

Requires independent judgment, discretion, and non-routine decision-making in the execution of tasks that directly support business operations.

Required Qualifications

Bachelors degree in marketing, communications, business, or a related field is preferred

Excellent written communication skills with strong attention to detail, tone, and clarity

Proven ability to work independently and manage multiple tasks in a remote, fast-paced environment

Experience in digital customer service, online community management, or online reputation management preferred

Familiarity with review management or CRM tools is a plus

Strong analytical and interpersonal skills

Availability to work a consistent schedule that includes evenings and weekends

Additional Information

This is a full-time

salaried

role offering a

competitive compensation package

that includes :

Comprehensive medical, dental, and vision insurance

Paid time off and company holidays

401(k) with company match

Professional development opportunities

Access to company-sponsored wellness and employee engagement programs