A company is looking for a Senior Content Strategist to manage content and email marketing strategies aimed at educating investors and driving growth.
Key Responsibilities
Develop and implement a content strategy and editorial roadmap for investor education
Design and execute lifecycle email campaigns using HubSpot, optimizing for engagement and conversion
Create and oversee educational content and campaign assets while ensuring compliance and engagement
Required Qualifications
5-7 years of strategic content or lifecycle marketing experience, preferably in fintech or financial services
Proven success in managing content and email strategies from planning to performance reporting
Expertise in HubSpot, including campaigns, workflows, and analytics
Experience with SEO and optimization tools like SEMrush or Ahrefs
Data-driven mindset with a focus on experimentation and continuous improvement
Content Strategist • Lexington, Kentucky, United States