Marketing Lead - Legendary Headwear

Job Description

Job Description

As the Marketing Lead for Legendary Headwear, you manage campaign execution, channel activations, and market engagement across Team Sports, Golf, Boutiques, and Destination markets. Reporting to the Director of Marketing, you serve as the point person ensuring Legendary’s marketing calendar, campaigns, and customer touchpoints are delivered on time, on brand, and with impact.

This role is hands-on and project-driven, balancing day-to-day campaign management with market-specific initiatives that elevate Legendary’s presence and drive measurable business growth.

Essential Duties & Responsibilities

Brand Stewardship & Strategy

• Support the Director of Marketing in executing Legendary’s brand positioning and strategy.
• Ensure all campaigns and initiatives align with brand guidelines and market objectives set by the Director of Marketing.
• Act as brand liaison across internal and external partners to maintain consistency in voice and visuals.

Campaign Development, Execution & Project Management

Retail & Market Engagement

Digital & Social Presence

Customer & Industry Partnerships

Performance & Insights

Skills and Competencies

Education and Qualifications

Physical / Mental Requirements

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.