A consumer wellness innovator at the forefront of natural health solutions is searching for a growth-minded executive to lead its Amazon marketplace strategy. This high-impact role offers full ownership of a $50M+ Amazon business and the rare chance to shape the future of a brand that is already #1 in its category online. With a long track record of profitability, strong YoY growth, and a mission-first leadership team, this company is primed for its next phase of digital scale - and this hire will be the tip of the spear.
We’re looking for a visionary and execution-focused Amazon leader who can accelerate top-line revenue, drive advertising efficiency, lead international marketplace expansion, and build an internal center of excellence for e-commerce. This is a prime opportunity for an accomplished Amazon executive ready to own the P&L and lead a full transformation - from strategy to structure to results.
Key Responsibilities
- Direct the Amazon business strategy, with full responsibility for P&L (U.S. and international).
- Drive topline revenue growth while managing margin and ROI expectations.
- Define and execute the roadmap for Amazon marketplace expansion across product categories and global storefronts.
Marketplace Excellence & Channel Optimization
Establish best-in-class practices across content, conversion, and advertising within Amazon platforms (Seller Central, Vendor Central, and hybrid models).Analyze competition, monitor trends, and adjust pricing, positioning, and spend accordingly.Explore opportunities with emerging marketplaces and partner integrations.Advertising Leadership & ROI Accountability
Lead all Amazon ad initiatives, including Sponsored Products, DSP, and seasonal promotions.Oversee daily ad budget allocations and performance dashboards to hit KPIs such as ACOS, ROAS, and conversion.Deploy test-and-learn strategies for creative optimization, audience segmentation, and campaign scaling.Forecasting, Inventory, and Operational Alignment
Collaborate closely with demand planning and supply chain teams to forecast inventory needs and avoid stockouts or overstock scenarios.Build processes for SKU-level forecasting and ensure supply chain readiness for planned promotions and new launches.New Product Launches
Drive Amazon-first product strategies, coordinating internal teams to ensure on-time, on-brand, and high-ROI rollouts.Establish performance KPIs and success metrics for new products and campaigns.Team Leadership & Cross-Functional Collaboration
Assess and restructure the current team and / or external agency relationships; build out a high-performing internal Amazon team.Act as the strategic bridge between marketing, operations, finance, and executive leadership.Cultivate a data-driven, high-energy, high-integrity team culture.Ideal Candidate Profile
Required Experience
10+ years of digital commerce experience, including 5+ years in senior leadership owning Amazon strategy and P&L.Proven success growing a $50M+ Amazon business directly (not via resellers only).Expertise in Amazon advertising platforms, listing optimization, demand forecasting, and inventory strategy.Strong financial acumen and the ability to build, monitor, and adapt strategy based on KPIs.Experience in consumer packaged goods, wellness, supplements, or adjacent verticals strongly preferred.Leadership & Culture Fit
Natural team builder with a motivational leadership style and coaching mindset.Highly analytical and agile - uses data to make fast decisions and adjust strategies.Passionate about wellness and mission-driven business models.Culture add : high urgency, high integrity, positive energy, and collaborative instincts.Competitive base + lucrative performance bonus, with upside for stretch targets.Full relocation package to the Sarasota area.Join a fast-growing, privately held company with zero debt and ambitious global goals.Work alongside a purpose-driven, seasoned executive team in a category-leading organization.#J-18808-Ljbffr