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Vice President, Amazon Marketplace

Vice President, Amazon Marketplace

Blue Signal SearchSarasota, FL, United States
6 days ago
Job type
  • Full-time
Job description

A consumer wellness innovator at the forefront of natural health solutions is searching for a growth-minded executive to lead its Amazon marketplace strategy. This high-impact role offers full ownership of a $50M+ Amazon business and the rare chance to shape the future of a brand that is already #1 in its category online. With a long track record of profitability, strong YoY growth, and a mission-first leadership team, this company is primed for its next phase of digital scale - and this hire will be the tip of the spear.

We’re looking for a visionary and execution-focused Amazon leader who can accelerate top-line revenue, drive advertising efficiency, lead international marketplace expansion, and build an internal center of excellence for e-commerce. This is a prime opportunity for an accomplished Amazon executive ready to own the P&L and lead a full transformation - from strategy to structure to results.

Key Responsibilities

  • Direct the Amazon business strategy, with full responsibility for P&L (U.S. and international).
  • Drive topline revenue growth while managing margin and ROI expectations.
  • Define and execute the roadmap for Amazon marketplace expansion across product categories and global storefronts.

Marketplace Excellence & Channel Optimization

  • Establish best-in-class practices across content, conversion, and advertising within Amazon platforms (Seller Central, Vendor Central, and hybrid models).
  • Analyze competition, monitor trends, and adjust pricing, positioning, and spend accordingly.
  • Explore opportunities with emerging marketplaces and partner integrations.
  • Advertising Leadership & ROI Accountability

  • Lead all Amazon ad initiatives, including Sponsored Products, DSP, and seasonal promotions.
  • Oversee daily ad budget allocations and performance dashboards to hit KPIs such as ACOS, ROAS, and conversion.
  • Deploy test-and-learn strategies for creative optimization, audience segmentation, and campaign scaling.
  • Forecasting, Inventory, and Operational Alignment

  • Collaborate closely with demand planning and supply chain teams to forecast inventory needs and avoid stockouts or overstock scenarios.
  • Build processes for SKU-level forecasting and ensure supply chain readiness for planned promotions and new launches.
  • New Product Launches

  • Drive Amazon-first product strategies, coordinating internal teams to ensure on-time, on-brand, and high-ROI rollouts.
  • Establish performance KPIs and success metrics for new products and campaigns.
  • Team Leadership & Cross-Functional Collaboration

  • Assess and restructure the current team and / or external agency relationships; build out a high-performing internal Amazon team.
  • Act as the strategic bridge between marketing, operations, finance, and executive leadership.
  • Cultivate a data-driven, high-energy, high-integrity team culture.
  • Ideal Candidate Profile

    Required Experience

  • 10+ years of digital commerce experience, including 5+ years in senior leadership owning Amazon strategy and P&L.
  • Proven success growing a $50M+ Amazon business directly (not via resellers only).
  • Expertise in Amazon advertising platforms, listing optimization, demand forecasting, and inventory strategy.
  • Strong financial acumen and the ability to build, monitor, and adapt strategy based on KPIs.
  • Experience in consumer packaged goods, wellness, supplements, or adjacent verticals strongly preferred.
  • Leadership & Culture Fit

  • Natural team builder with a motivational leadership style and coaching mindset.
  • Highly analytical and agile - uses data to make fast decisions and adjust strategies.
  • Passionate about wellness and mission-driven business models.
  • Culture add : high urgency, high integrity, positive energy, and collaborative instincts.
  • Competitive base + lucrative performance bonus, with upside for stretch targets.
  • Full relocation package to the Sarasota area.
  • Join a fast-growing, privately held company with zero debt and ambitious global goals.
  • Work alongside a purpose-driven, seasoned executive team in a category-leading organization.
  • #J-18808-Ljbffr

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    Vice President • Sarasota, FL, United States

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