Senior Specialist, B2B Content Strategist (Bangkok Based, relocation provided)

Senior Specialist, B2B Content Strategist (Bangkok Based, relocation provided)

Join to apply for the Senior Specialist, B2B Content Strategist (Bangkok Based, relocation provided) role at Agoda.

About Agoda

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership.

The Opportunity

Join Agoda’s B2B Marketing team as a Senior Specialist, B2B Content Marketing and help shape the voice of our brand for partners worldwide. We’re looking for a creative, strategic, and results-driven content expert to craft, distribute, and manage impactful content across multiple platforms. Your work will engage our B2B audiences, elevate brand awareness, and drive business results.

Role Overview

As a Senior Specialist, B2B Content Marketing, you will be responsible for the end-to-end content lifecycle : ideation to creation, distribution, and performance analysis. You’ll collaborate with stakeholders across departments to develop content (articles, emails, case studies, videos, social media posts) that resonates with our B2B partners. The ideal candidate is an excellent writer with strong project management and stakeholder engagement skills.

Key Responsibilities

• Content Development and Management : Create, distribute and manage content to attract, engage and retain our B2B partners.
• Website Management : Manage PartnerHub and RocketTravel, collaborating with brand, vendors, and business units to create, update and manage web content.
• Project and Stakeholder Management : Lead cross-functional projects with clear communication and alignment among stakeholders.
• Performance Analysis : Track, measure, and report on content performance; use insights to refine strategy.
• Competitive Research : Conduct market and competitor analysis to identify opportunities.
• Social Media Management : Collaborate with PR to publish B2B content on social platforms and analyze performance.
• Vendor Management : Onboard and manage external vendors as required.

What You’ll Need To Succeed

Why Join Us

At Agoda, you will play a pivotal role in shaping our communication strategies and driving growth within the B2B marketing division. If you are an innovative thinker passionate about travel technology and have the skills to elevate our brand narrative, apply and join our dynamic team.

Equal Opportunity Employer

Agoda is an equal opportunity employer. We value diverse backgrounds and orientations and are committed to providing equal employment opportunity regardless of sex, age, race, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, or other legally protected characteristics.

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