Business Development & Marketing Director
At Columbus Springs Dublin, we are committed to empowering and supporting a diverse and determined workforce who can drive quality, scalability, and significant impact across our hospitals and communities. In your role, you'll support those that are in our facilities who are interfacing and providing care to our patients and community members. We believe that our collective efforts will shape a healthier future for the communities we serve.
Fundamental to providing great care is supporting and rewarding our team. In addition to your base compensation, this position also offers :
- Comprehensive medical, dental, and vision plans, plus flexible-spending and health-savings accounts
- Competitive paid time off and extended illness bank package for full-time employees
- Income-protection programs, such as life, accident, critical-injury insurance, short- and long-term disability, and identity theft coverage
- Tuition reimbursement, loan assistance, and 401(k) matching
- Employee assistance program including mental, physical, and financial wellness
- Professional development and growth opportunities
The Business Development & Marketing Director directs the department's activities and resources to achieve departmental and organizational objectives.
Essential Functions :
Develops and implements departmental goals, plans, and standards consistent with the clinical, administrative, legal, and ethical requirements / objectives of the organization.Directs and evaluates departmental operations, including patient care delivery, information technologies, service level determination, and complaint management, to achieve performance and quality control objectives.Plans and monitors staffing activities, including hiring, orienting, evaluating, disciplinary actions, and continuing education initiatives.Prepares, monitors, and evaluates departmental budgets, and ensures that the department operates in compliance with allocated funding.Coordinates and directs internal / external audits.Creates and fosters an environment that encourages professional growth.Ensures department stays focused on their important role in the continuum of care.Regular and reliable attendance.Perform other duties as assigned.Serves both internal co-workers and external customers, clients, patients, contractors, and vendors.Access to and / or works with sensitive and / or confidential informationDaily :
Send dashboards to teamCall into daily ops for both hospitals and send good morning emailsDaily / urgent data requests from regional team40 / 60 compliance oversightStaffing of complex cases as neededInternal advocacy / accommodations for admissions on complex cases as neededAssist with bed management as it relates to patient admissionsWeekly :
Level 10 call with regional team for both facilitiesReview of indicator report for both facilitiesVolume projections for both facilitiesAttend leadership meetings for both facilitiesPreparation of marketing meetingsSocial Media creation and posts for both facilitiesBi-monthly 1 : 1 meetings with both CEOsCultivation of physician relationships / weekly touch baseChart audits on ACTs, high OIs, etc.Monthly / Bi-monthly :
Complete MOR for both facilitiesComplete quality spreadsheet for both facilitiesInsurance denial analysis for both facilitiesComplete clinical liaison bonus files for both facilitiesAttend any in-services / marketing lunches in both marketsScreen and interview candidatesAttend all town hall meeting for both facilities30 / 60 / 90 day meetings and reviews with all new staffReview and approval bi-monthly times cards for employeesComplete and review of bi-monthly projections for both facilitiesBi-monthly ACT meetingsRegular meetings with Lead Clinical LiaisonsQuarterly :
Complete QOR for both facilitiesReview of all marketing strategic plans and data with each Clinical LiaisonRounding with Clinical LiaisonComplete clinical liaison bonus files for both facilitiesComplete Board meeting volume reports for both facilitiesComplete IU collaborative report / meetingsCommunity Executive Leadership Team partner reports / meetingsAttend compliance meetings for both facilitiesAttend quality meetings for both facilitiesYearly :
Business and Strategic plans for both facilitiesAnalysis of denials for both facilitiesAnalysis of delays in admissions for both facilitiesPolicy review for both facilitiesJob Description review for both facilitiesPrepare budget presentation for both facilitiesMid-year review for both facilitiesDevelopment of marketing / collateral materialsWebsite reviews / updates (ongoing)Annual performance appraisals for employees.Exhibit a comprehensive understanding of healthcare regulatory and compliance (e.g., HIPAA). Skilled in the application of policies and procedures. Knowledge of Business Office Standards and Recommended Practices
Supervisory Responsibilities :
Manage the work of others, including planning, assigning, scheduling and reviewing work, ensures quality standards. Responsible for hiring, terminating, training and developing, reviewing performance and administering corrective action for staff.
Qualifications :
Education : Bachelor's Degree in related fieldPrevious leadership experience highly preferredRN or Social Worker preferred, but not requiredApplicable work experience may be used in lieu of educationColumbus Springs Dublin is a 72 bed hospital located in Dublin, OH, and is part of Lifepoint Health, a diversified healthcare delivery network committed to making communities healthier with acute care, rehabilitation, and behavioral health facilities from coast to coast. From your first day to your next career milestoneyour experience matters.
EEOC Statement
"Columbus Springs Dublin is an Equal Opportunity Employer and is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment."