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Business Development Market Director

Business Development Market Director

Lifepoint HealthColumbus, OH, US
8 hours ago
Job type
  • Full-time
Job description

Business Development & Marketing Director

At Columbus Springs Dublin, we are committed to empowering and supporting a diverse and determined workforce who can drive quality, scalability, and significant impact across our hospitals and communities. In your role, you'll support those that are in our facilities who are interfacing and providing care to our patients and community members. We believe that our collective efforts will shape a healthier future for the communities we serve.

Fundamental to providing great care is supporting and rewarding our team. In addition to your base compensation, this position also offers :

  • Comprehensive medical, dental, and vision plans, plus flexible-spending and health-savings accounts
  • Competitive paid time off and extended illness bank package for full-time employees
  • Income-protection programs, such as life, accident, critical-injury insurance, short- and long-term disability, and identity theft coverage
  • Tuition reimbursement, loan assistance, and 401(k) matching
  • Employee assistance program including mental, physical, and financial wellness
  • Professional development and growth opportunities

The Business Development & Marketing Director directs the department's activities and resources to achieve departmental and organizational objectives.

Essential Functions :

  • Develops and implements departmental goals, plans, and standards consistent with the clinical, administrative, legal, and ethical requirements / objectives of the organization.
  • Directs and evaluates departmental operations, including patient care delivery, information technologies, service level determination, and complaint management, to achieve performance and quality control objectives.
  • Plans and monitors staffing activities, including hiring, orienting, evaluating, disciplinary actions, and continuing education initiatives.
  • Prepares, monitors, and evaluates departmental budgets, and ensures that the department operates in compliance with allocated funding.
  • Coordinates and directs internal / external audits.
  • Creates and fosters an environment that encourages professional growth.
  • Ensures department stays focused on their important role in the continuum of care.
  • Regular and reliable attendance.
  • Perform other duties as assigned.
  • Serves both internal co-workers and external customers, clients, patients, contractors, and vendors.
  • Access to and / or works with sensitive and / or confidential information
  • Daily :

  • Send dashboards to team
  • Call into daily ops for both hospitals and send good morning emails
  • Daily / urgent data requests from regional team
  • 40 / 60 compliance oversight
  • Staffing of complex cases as needed
  • Internal advocacy / accommodations for admissions on complex cases as needed
  • Assist with bed management as it relates to patient admissions
  • Weekly :

  • Level 10 call with regional team for both facilities
  • Review of indicator report for both facilities
  • Volume projections for both facilities
  • Attend leadership meetings for both facilities
  • Preparation of marketing meetings
  • Social Media creation and posts for both facilities
  • Bi-monthly 1 : 1 meetings with both CEOs
  • Cultivation of physician relationships / weekly touch base
  • Chart audits on ACTs, high OIs, etc.
  • Monthly / Bi-monthly :

  • Complete MOR for both facilities
  • Complete quality spreadsheet for both facilities
  • Insurance denial analysis for both facilities
  • Complete clinical liaison bonus files for both facilities
  • Attend any in-services / marketing lunches in both markets
  • Screen and interview candidates
  • Attend all town hall meeting for both facilities
  • 30 / 60 / 90 day meetings and reviews with all new staff
  • Review and approval bi-monthly times cards for employees
  • Complete and review of bi-monthly projections for both facilities
  • Bi-monthly ACT meetings
  • Regular meetings with Lead Clinical Liaisons
  • Quarterly :

  • Complete QOR for both facilities
  • Review of all marketing strategic plans and data with each Clinical Liaison
  • Rounding with Clinical Liaison
  • Complete clinical liaison bonus files for both facilities
  • Complete Board meeting volume reports for both facilities
  • Complete IU collaborative report / meetings
  • Community Executive Leadership Team partner reports / meetings
  • Attend compliance meetings for both facilities
  • Attend quality meetings for both facilities
  • Yearly :

  • Business and Strategic plans for both facilities
  • Analysis of denials for both facilities
  • Analysis of delays in admissions for both facilities
  • Policy review for both facilities
  • Job Description review for both facilities
  • Prepare budget presentation for both facilities
  • Mid-year review for both facilities
  • Development of marketing / collateral materials
  • Website reviews / updates (ongoing)
  • Annual performance appraisals for employees.
  • Exhibit a comprehensive understanding of healthcare regulatory and compliance (e.g., HIPAA). Skilled in the application of policies and procedures. Knowledge of Business Office Standards and Recommended Practices

    Supervisory Responsibilities :

    Manage the work of others, including planning, assigning, scheduling and reviewing work, ensures quality standards. Responsible for hiring, terminating, training and developing, reviewing performance and administering corrective action for staff.

    Qualifications :

  • Education : Bachelor's Degree in related field
  • Previous leadership experience highly preferred
  • RN or Social Worker preferred, but not required
  • Applicable work experience may be used in lieu of education
  • Columbus Springs Dublin is a 72 bed hospital located in Dublin, OH, and is part of Lifepoint Health, a diversified healthcare delivery network committed to making communities healthier with acute care, rehabilitation, and behavioral health facilities from coast to coast. From your first day to your next career milestoneyour experience matters.

    EEOC Statement

    "Columbus Springs Dublin is an Equal Opportunity Employer and is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment."

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