A company is looking for a Market Research Analyst.
Key Responsibilities
Conduct primary and secondary market research, analyzing quantitative and qualitative data to provide actionable recommendations
Develop and execute research methodologies, ensuring usability and effectiveness of information for business decisions
Present research findings and insights to various business partners, integrating secondary data and market trends where appropriate
Required Qualifications
Bachelor's degree in Marketing, Market Research, Economics, Mathematics, Statistics, Behavioral Science, Life Sciences, or Psychology; Master's degree preferred
3-5 years of experience in primary strategic market research or business / competitive intelligence
Strong proficiency in statistical techniques and research analysis tools (e.g., SPSS, Excel)
Experience with programming online surveys and using AI-assisted analytics tools
Ability to synthesize data and communicate key insights effectively to business partners
Market Research Analyst • Sterling Heights, Michigan, United States