Senior Account Executive - DG Media Network

Senior Media Account Executive, New and Emerging Brands Vertical, DG Media Network

Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a new career in one of our many convenient Store locations, Distribution Centers, Store Support Center or with our Private Fleet Team, we are proud to provide a wide range of career opportunities. We are not just a retail company; we are a company that values the unique strengths and perspectives that each individual brings. Your difference truly makes a difference at Dollar General. How would you like to Serve? Join the Dollar General Journey and see how your career can thrive.

Job Details

General Summary : The Senior Media Account Executive, New and Emerging Brands Vertical, DG Media Network, is responsible for stewarding media partnerships with new and emerging suppliers spanning Consumer Packaged Goods, electronics, and beauty partners, proactively bringing forward insights-based media opportunities that will help their clients meet DG shoppers along the path to purchase via the DGMN's portfolio of solutions.

Duties & Responsibilities

Identifying and fostering new advertiser relationships.

Owning a vertical of business and driving the selling cycle (both directly and indirectly) with a portfolio of CPG clients including working with different groups that own advertising and marketing budgets, for example Shopper Marketing, Ecomm teams, Shopper Agencies, National Agencies of Record, Digital Teams and fostering trusted relationships with leadership among all clients within their book.

Identifying and bringing forward media opportunity using shopper insights and tying those insights through to media activation opportunities to meet client KPIs.

Forecasting and managing pipeline and setting right expectations to ensure proper pipeline and forecasting.

Collaborating internally with a network of support functions including Product, Operations, Media Buyers, Media Planners, Insights, and Data Science to deliver the best of DGMN to our clients.

Qualifications Knowledge, Skills, & Abilities

Experience "hunting" for new business and selling consultatively, with proven ability to deliver sales results.

Experience managing a diverse book of business, inclusive of small, medium, and enterprise level accounts.

Experience engaging with retailers and CPG clients across marketing verticals, including Ecomm, Trade, Shopper Marketing and Digital Media.

Comfort interpreting closed-loop media measurement tying marketing to sales using retail data.

Self-starter, with the ability to work autonomously to deliver against revenue goals & client objectives.

Proven client leadership skills; ability to develop relationships and influence.

Analytical acumen to make decisions; understand and optimize media campaigns.

Strong interpersonal skills and ability to internally partner on behalf of the client.

Travel is highly encouraged to advance client relationship.

Work Experience & / or Education

Bachelors' degree B.A. / B.S or equivalent work experience. 4+ Digital media and advertising experience ideally within the Retail Media space.