Date Posted : 11 / 10 / 2025
Hiring Organization : Rose International
Position Number : 491267
Industry : Biotech / Healthcare
Job Title : Brand Manager - Consumer Health Focus
Job Location : Whippany, NJ, USA, 07981
Work Model : Hybrid
Work Model Details : Tuesday -Thursday Onsite Monday / Friday Remote
Shift : M-F
Employment Type : Temporary
FT / PT : Full-Time
Estimated Duration (In months) : 6
Min Hourly Rate ($) : 90.00
Max Hourly Rate ($) : 124.00
Must Have Skills / Attributes : Brand Marketing, Healthcare, Strategic Planning
Experience Desired : experience in a similar role, ideally in a CPG / healthcare environment (5 yrs)
Required Minimum Education : Bachelor’s Degree
Preferred Education : Master’s Degree
Job Description
Drug screen & criminal background check will be requiredEDUCATION / EXPERIENCE REQUIREMENTS
BS / BA with 5 years of experience in a similar role, ideally in a CPG / healthcare environmentPreferred :MBA with 3 years of experience in a similar or related role, ideally in a CPG / healthcare environmentREQUIRED SKILLS
Fit to Win competencies :
Builds effective teams, cultivates innovation, learning and change agility, customer focus, action oriented / drives results, collaborates globally and locally, plans and aligns, drives stakeholder engagement, effectively manages suppliers.Fit to Win skills :
Financial and Operational Acumen : Excellent financial management skills to critically and objectively assess programs and investments versus results.Ability to streamline operational processes and drive efficiency though the use of technology, with excellent problem solving skills.Analytical Acumen :
Superior analytical ability, assessing different models and related outputs.Experience with business forecasting a plus.Potential to assess and react to complex technical information.Marketing Brand Building :
Excellent communication skills required.Must be able to create an environment that encourages innovation and risk taking. ability to engage in positive / productive debate with the leaders of key internal constituent groups.Ability to collaborate and influence key stakeholders.P&L Management :
Takes activist ownership of bottom line and has experience owning L.O.B. budgets and results.Strategic management, planning, and execution abilities, including ability to focus on the "bigger picture".POSITION SUMMARY
The Brand Manager is responsible for developing, establishing and achieving the short and long term brand objectives and strategies for the business he / she manages. This includes both achieving the short and long term financial commitments for the Brand he / she manages as well as building and protecting brand equity. To do this, the Brand Manager may manage associate and / or sr. associate brand managers. Success in this position requires good consumer centric strategic thinking, strong data analytics and understanding skills, ability to build purposeful brands and drive integrated and inspiring creative communication campaigns.
RESPONSIBILITIES
Establishes and directs the development and implementation of the brand's marketing plans and budget and long term financial plans to achieve the category's volume, profit and spending objectives.Effectively plans to ensure that top line sales goals and bottom line profit goals are met, by overseeing the execution of brand strategies through the Brand Management team, other functional departments, and external vendors, and by recognizing the profitability and revenue impact of all business opportunities.Partner with Innovation Director and Mangers to develop and execute 3-5 year NPD strategy to support overall brand objectives.Manages, coaches and develops direct (if applicable) and indirect reports / junior Marketing staff, and cross functional peers.The Brand Mgr supervises his / her resources to achieve brand objectives, and clearly communicates standards of performance.This will be achieved through clear example of culture and values,’council, balanced brand workload and appropriate delegation.Determines resource allocations across the brand to optimize overall brand performance, while anticipating risks to brand performance and ensuring that contingency plans are developed to manage through them.Manages and lead multiple external partners and consultants to produce consumer and professional communication strategies and executions in line with the brand strategy.Manages and leads multiple cross functional teams, including R&D. Technical Operations, Market Research, Sales Strategy, Sales Operations, Consumer Promotion, etc. to execute brand initiatives and implement plans.The Brand Manager will also need to ensure the brand strategy is communicated, understood and implemented by all cross functional groupsSupports the strategic brand plans that not only deliver on annual and longer-term financial objectives, but also protect brand equity and enhance brand healthOnly those lawfully authorized to work in the designated country associated with the position will be considered.Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.Benefits :
For information and details on employment benefits offered with this position, please visit here. Should you have any questions / concerns, please contact our HR Department via our secure website.
California Pay Equity :
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.