Brand Designer Job at The Farmer's Dog in New York

Overview The Farmer’s Dog was born from a mission to change the landscape of pet health, providing dogs and their humans with honest, smart, and simple care. We’re building a personalized subscription service that sends complete and balanced, freshly-made dog food directly to customers’ doors. Our ultimate goal is to create innovative, delightful and personalized experiences across all aspects of pet care, and our direct-to-consumer model, holistic growth approach, and dynamic culture position us to shepherd the industry into the future. To date, The Farmer’s Dog has delivered over 1 billion meals nationwide and raised over $150M in funding. Join us as we continue to bring peace of mind to customers and health to their companions.

#LongLiveDogs

What You’ll Do We’re eager to find a Brand Designer to join our in-house creative team. You will be a self-starting, strong-willed, creative, and strategically focused designer with a clear, clean, and compelling design sensibility, applying your design powers to help dogs live healthier, happier and longer lives.

One Team : We align around goals and collaborate across disciplines to solve problems holistically, ensuring we have the necessary subject matter expertise to drive meaningful impact.

Customer-first Mindset : We consider the customer journey in all decisions, recognizing that every interaction matters and supporting long-term retention through our strategy and channel choices.

Execution for Impact : We are focused on delivering the best possible outcomes and are open to evolving roles to maximize impact, with a preference for outcome over tradition.

Focused, Guided by Hypotheses : We work in sequence, validate key hypotheses quickly, and adjust priorities as new information emerges. Deadlines are flexible as needed.

How You'll Make An Impact Create engaging branded marketing and advertising creative for all channels, including emails, social media posts, landing pages, print materials, and other advertising.

Collaborate cross-functionally to brainstorm new creative campaigns and guide ideas from concept to completion with a strong design sensibility.

Continue to develop The Farmer’s Dog brand standards and guidelines, refining visual style, templates, typography, illustration, and more.

Partner with the Product Design department to improve our web experience.

Develop and craft new physical brand touchpoints including packaging when opportunities arise.

Qualifications You have 3+ years in a designer role, with experience across a wide range of brand and marketing channels (agency and / or client-side).

You are a self-starter who takes ownership and seeks continuous improvement.

You are collaborative and open to input and balanced discussions.

You pay close attention to detail and are not afraid to propose bold solutions.

You are expert in the Adobe Creative Suite (Illustrator, Photoshop, InDesign).

You are comfortable with Sketch and / or Figma and understand web design methodologies.

Video and art direction experience is a plus.

Motion skills and AfterEffects knowledge is a plus.

You love dogs!

Belonging, Office, and Benefits Office guidelines : We maintain an in-office culture that thrives on collaboration and in-person connection. We seek individuals who excel in this environment.

Belonging Philosophy : Belonging means every person feels respected, valued, and empowered to be themselves. We aim for a culture where everyone can thrive, with practices such as biannual employee surveys and ongoing support to listen and learn from our team. Everyone is welcome at the dog park; there is space for all backgrounds, identities, and roles.

Benefits :

Dog-friendly office in Greenwich Village

Market-competitive compensation and equity packages

Comprehensive Healthcare, Dental, and Vision

Company-supported mental health benefits

12 week paid parental leave

Competitive 401k plan with company match

Flexible PTO

Discounted fresh food for your pup

Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug

We offer a competitive compensation package with base salary and equity. For this role, the anticipated base compensation range is $76,000 - $85,000 USD annually, plus equity. Range may vary outside NYC based on market data and location. More information about equity value will be shared at the time of offer.

Equal Employment Opportunity The Farmer's Dog, Inc. is an equal employment opportunity employer and does not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national origin, physical or mental disability, protected veteran status or any other legally protected characteristic or status. For more information, please know your rights : Know Your Rights.

Reasonable Accommodations TFD complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive benefits, please contact humansops@thefarmersdog.com.

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