Influencer & Partnerships Manager

Role overview

Meds.com is a rapidly growing consumer technology firm operating a suite of healthcare businesses. Our mission is to better patients' lives through innovative healthcare solutions. We are seeking a highly motivated and experienced Influencer & Partnerships Manager to join our team in Austin, TX. In this role, you will be responsible for building and maintaining relationships with influential individuals across various social media platforms to promote our brand, increase brand awareness, and drive engagement. We're looking for someone who truly values and enjoys working in the office, not just tolerates it.

Responsibilities & Duties

• Identify and research potential influencers : conduct thorough research to identify relevant influencers in our target market. Analyze their content, engagement levels, and audience demographics to determine their suitability for collaboration. Social media community management; responding to ad comments and monitoring our inboxes for potential partnership opportunities.
• Outreach and relationship building : initiate and maintain effective communication with influencers through various channels, including email, social media, and direct messaging. Craft personalized and compelling messages to capture their attention and foster long-term relationships.
• Negotiate collaborations : collaborate with influencers to develop mutually beneficial partnerships. Negotiate and manage agreements, ensuring that all parties understand expectations, deliverables, and timelines.
• Content coordination : work closely with influencers to develop engaging and authentic content that aligns with our brand and marketing objectives. Provide clear guidelines and instructions while allowing influencers creative freedom.
• Campaign management : coordinate influencer campaigns from start to finish, ensuring all deliverables are met on time and within budget. Monitor and track campaign performance, collect feedback, and optimize strategies accordingly.
• Monitoring and reporting : stay up to date with the latest trends and best practices in influencer marketing. Monitor influencer activities, track metrics, and generate reports to evaluate the success of campaigns and identify areas for improvement.
• Relationship management : maintain a comprehensive database of influencer contacts and manage ongoing relationships. Cultivate partnerships by nurturing influencers, providing support, and addressing any concerns or issues that may arise.
• Compliance and legal considerations : ensure compliance with industry regulations, disclosure guidelines, and brand standards. Familiarize yourself with relevant considerations to protect the brand's reputation and integrity.

Qualifications

Location & team

Office : Austin, TX

Compensation & benefits note

Refer to company policy for details on compensation ranges and eligibility for benefits described above.

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