Member Marketing Manager

A company is looking for a Member Marketing Manager to support the creation and management of marketing campaigns for member enrollment and engagement.

Key Responsibilities

Create, launch, and measure multi-channel enrollment and engagement campaigns

Optimize member funnel performance and track engagement metrics

Manage project timelines and collaborate with cross-functional teams

Required Qualifications

Minimum 4 years of B2B and / or B2B2C healthcare marketing experience

Experience leading integrated marketing campaigns in the healthcare space

High proficiency with digital marketing technologies such as Salesforce Marketing Cloud

Strong organizational and project management skills

Self-directed and entrepreneurial mindset