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Creative Services Manager

Creative Services Manager

Pernod RicardNew York, NY, US
30+ days ago
Job type
  • Full-time
Job description

Creative Services Manager

Reporting to The Head of Content Strategy & Activation, the Creative Services Manager (CSM) role sits within Pernod Ricard North America's in-house creative AOR, The Mix, partnering closely with brands to deliver content across the consumer journey. Work ranges from local asset variation and adaptation ensuring fit for use across platforms as well as asset creation with end-to-end production for specific brand & channel needs. The Mix NOAM is part of a global network of 10+ in-sourced Agencies within the Pernod Ricard Groupe, a new and exciting approach that is still taking shape. The Agency is focused on creating effective content that drives impact through efficient solutions.

The Mix NOAM reports directly to the PRUSA CMO, and is a key component of the organization's content ambitions. In this role, the Creative Services Manager will work across the organization to manage the creative process, establishing trusted internal partnerships & building deep brand knowledge, translating brand vision into design and execution. Stakeholders include Brand Marketing, Commercial, Field Marketing and cross-functional teams.

The CSM will be the primary point of contact for stakeholders, serving as the connector between the organization and the broader Agency team. The ideal candidate will have experience in digital, social, e-commerce, channel / shopper marketing and be familiar with broader conceptual creative development. They will serve as a trusted resource and help to implement best practices across Brand Teams, Agency Partners, Retail Customers, etc. The CSM be required to work across multiple brands & projects, collaborating to find effective solutions that meet stakeholder requirements and overseeing creative processes and workflows.

This candidate will be joining an established team that continues to grow and evolve to meet the demands of the organization. Candidates should be focused on driving impact and the power of strategic influence in enlisting stakeholders to utilize new tech, tools & workflows to bring work to life. The CSM will directly impact how we maximize speed to market, right-size costs, and ultimately accelerate conversion and growth across our portfolio.

Major responsibilities include :

  • The Mix Creative Services Liaison : Lead point-of-contact for Marketing teams (Brand, Commercial, Field, etc.) as it relates to the development of creative assets, including asset adaptation, asset variation and asset creation.
  • The Mix Operations and Management : Partner with The Head of Content Strategy & Activation to drive the implementation, optimization and management of creative services for The Mix.
  • Project / Account Management : Key point of contact for all Creative Services assigned to The Mix.
  • Integration of Technology : Maintain oversight of technologies and necessary integrations across the ecosystem at PR USA and in partnership with Agency team.

Job requirements include :

  • Education : Minimum Bachelor's degree (or equivalent)
  • 6-8+ years of experience working in a creative services department at an advertising agency or in-house creative services team.
  • Experience working with Marketing or Media teams, with cross-functional experience at an agency, brand side, or ideally both.
  • Experience overseeing multiple programs at once (from strategy to execution), is exceptionally well-organized, process-driven, and has a clear understanding of how to generate buy-in of new ideas and ways of working.
  • Experience working with a creative or production agency specializing in social, website / e-commerce and digital content.
  • Highly effective in managing onsite and extended teams as needed, collaborating with business stakeholders and technical staff to ensure timely delivery of the project.
  • Hands-on experience with creative marketing development and execution across a variety of tactics (i.e. retail, media, social, etc.).
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