Job Title : Senior Trade Marketing Lead - Kroger & Albertsons Account
Location : Cincinnati, OH or Remote
Overview : As a Senior Trade Marketing Lead overseeing the Kroger & Albertsons account, you will play a pivotal role in providing analytical support and developing sales and trade strategy to achieve segment growth and financial targets. This position is a unique blend of National Account Sales, Trade Fund Management, Category Insight, Category Management, Shopper Marketing and Data Analytics, requiring strong cross-functional competency.
Key Responsibilities :
Account Management :
- Lead and manage the Kroger & Albertsons account, developing and nurturing strong relationships with key stakeholders.
- Drive collaborative efforts to achieve growth and financial targets.
Trade Marketing and Sales Strategy :
Develop and implement trade marketing and sales strategies aligned with overall business objectives.Utilize data analytics to identify opportunities, trends, and areas for improvement.Cross-Functional Collaboration :
Work closely with Sales, Shopper Marketing, Consumer Insights, and Category Management teams to ensure coordinated efforts and holistic strategies.Provide leadership and guidance in a cross-functional environment.Experience with Kroger & Albertsons :
Utilize your expertise and experience with Kroger and / or Albertsons to tailor strategies to the unique dynamics of these accounts.Leverage understanding of 84.51 to enhance data-driven decision-making.Sales & Trade Finance :
Demonstrate proficiency in sales and trade finance to develop and manage budgets effectively.Provide financial insights and recommendations to optimize trade investments.National Account Strategy :
Be a self-starter capable of developing and executing national account finance and sales strategies.Drive initiatives to enhance market share and profitability.Qualifications and Skills :
Bachelor's degree in Business, Marketing, or a related field (MBA is a plus).years of experience in trade marketing, sales, and account management, with a focus on Kroger and / or Albertsons.Proven success in developing and implementing trade marketing and sales strategies.Experience with 84.51 data analytics platform.Strong analytical skills and proficiency in sales and trade finance.Self-motivated with the ability to drive national account strategy and execution.