Marketing Analyst

Marketing Analyst

Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training. SCHEELS is a leader in the sporting goods industry - driven to create the best experience in the USA for our customers. SCHEELS boasts the largest selection of sports brands in Americaoffering world-class brands, special attractions, and unmatched customer service.

SCHEELS empowers our associates to become experts in exceeding the needs and expectations of our customers. SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in the sporting goods industry. Mentorship and professional development training are a focus throughout your entire career.

Responsibilities

• Excellent analytical, data analysis, creative, and innovative abilities.
• Identify, present, and execute opportunities for A / B testing to improve customer experience and return on ad spend for all mediums and teams.
• Conduct competitive research, establishing performance benchmarks whenever possible.
• Actively seek opportunities to increase sales, traffic, or conversion rates through analytic-driven recommendations.
• Collaborate on data collection capabilities to enable faster, more accurate, and more efficient reporting for multiple levels and areas of the company.
• Develop applicable reports / measurement tools / dashboards to measure campaign performance, both ad hoc and evergreen.
• Analysis of other channels or areas of business as assigned.
• Passion and knowledge for the retail space, including finding inspiration from industry resources, leaders, and competitors.
• Ability to manage and coordinate projects so that they are organized and delivered on time.
• In partnership with the Digital Leader, collaborate with our other partners, both internal and external, on related projects and initiatives.
• Management across campaigns, ensuring what content is aligned with the overall agency message(s) and is relevant and approved for use.
• An understanding of market trends and customer mindsets.
• Strong initiative for continuous improvement and ability to accept and provide feedback.
• Strong project management skills and ability to meet all project deadlines.
• Ability to work independently and across all marketing teams.
• Respond with urgency to address all project needs to key stakeholders.
• Exercise judgment and tact and be able to effectively work with all levels within the organization while working on projects.
• Strong oral / written communication and presentation skills to communicate effectively with all SCHEELS associates and customers.

Requirements

Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine "Thank you"

Approach daily tasks, projects and follow-up communication with energy and sense of urgency

Genuine interest and action in helping others before yourself, regardless of recognition or reward

Consistent eagerness to listen, learn, apply knowledge and accept critical feedback

Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Demonstrate pride and ownership of their work while meeting expected deadlines

Education & Experience

Physical Requirements / Lifting Requirements

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push / pull, lift, talk, and hear with or without reasonable accommodation. Sedentary work - exerting up to 10 pounds of force occasionally and / or a negligible amount of force frequently to lift, carry, push, pull or otherwise move objects, including the human body. Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury.

Benefits

To see a full list of benefit offerings from Scheels visit scheels.com / careers.

Equal Employment Opportunity

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and / or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.