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Clinical Marketing Specialist

Clinical Marketing Specialist

CIVCO Medical SolutionsOrlando, FL, US
15 hours ago
Job type
  • Full-time
Job description

Clinical Marketing Specialist

The position will drive a comprehensive clinical marketing program, including the development of key opinion leader (KOL) relationships, clinical educational and training content, and clinical evidence. Lead ongoing support and training of end users, ultrasound OEM applications staff, international distributors, field sales, and internal stakeholders. Execute a strategic approach to building a clinical network of KOLs while developing clinical evidence and content for ultrasound infection control and guidance across multiple customer segments. This position is remote.

Key Duties and Responsibilities (Other duties may be assigned.)

  • Serve as a clinical ultrasound subject matter expert. Develop and deliver educational presentations to internal and external stakeholders on ultrasound-guided procedures and interventions. Create a forum for information and messaging transfer with ultrasound OEM clinical application and education teams regarding core CIVCO products.
  • Help lead clinical applications training and demonstrations during conferences, workshops and sales meetings; management of field questions; support research and development as required for new product development.
  • Support downstream marketing, product development and clinical affairs teams by reporting voice of customer, generating observational reports and advising of trends in the marketplace and clinical setting. This includes reporting on clinical practice trends, scientific evidence and supporting guidelines of clinical practice during development of key marketing content.
  • Develop relationships with targeted clinical sites and KOLs to support CIVCO product commercialization and adoption. Working in collaboration with targeted sites, lead the development of appropriate clinical evidence, educational resources, and conference or virtual presentations.

Ensuring high level of clinical marketing, customer satisfaction and communication of customer feedback will result in improved product line, aiding future company growth. Successful performance will result in professional representation of products, services, and personnel to the marketplace.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

BA or BS degree in business or a healthcare related field or equivalent work experience, with clinical experience in sonography required (minimum of 2 years). ARDMS certifications in multiple applications (Abdomen, OB / GYN, Vascular, Cardiac or MSK) is recommended. Minimum of two years of successful experience in a directly related field, preferably commercial experience in a product marketing, clinical applications, or customer relationship management role.

Skills, Knowledge, and Abilities

  • Demonstrates and applies broad working knowledge of concepts, practices, and procedures for a managed work group
  • Knowledge of major uses of ultrasound including point-of-care, radiology, urology, surgery, and / or OB / GYN
  • Knowledge of key ultrasound and infection prevention trends and guidelines in the healthcare setting
  • Excellent written and oral communications and organizational skills, performing effective demonstrations
  • Must possess good interpersonal skills
  • Must be a reliable, collaborative project team member and / or leader
  • Must be able to interact in dynamic, fast paced environment and make quick effective decisions
  • Must have desire to educate and train others
  • Ability to work issues independently to root cause
  • Proficiency in Microsoft Office
  • Ability to coordinate schedules
  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

    While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is occasionally required to stand and walk. Specific vision abilities required by this job include close vision. The employee must occasionally lift and / or move up to 50 pounds.

    This is a field-based position requiring a home office. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

    National and international travel required up to 60% of the time.

    Salary Range : $100,000 -$135,000 plus an annual performance-based incentive of 10%

    CIVCO offers a complete benefits package including a company sponsored health plan and 401k plans with company matching starting day one, lifestyle and tuition reimbursements, paid leave, and the advantages of an environment that supports your development and recognizes your achievements.

    CIVCO Medical Solutions has implemented a COVID-19 vaccine requirement for employees that are required to frequently travel to healthcare establishments. If selected, you will be required to demonstrate full vaccination status, or be granted an exemption from vaccine requirements before starting employment.

    If you cannot get vaccinated due to a medical condition or a sincerely held religious belief, you may request an exemption as a reasonable accommodation. Additional exemptions required by state law may also be requested.

    Failure to provide this documentation may result in a rescinded / revoked offer of employment. Additional information regarding required information / documentation and how to request a legally required exemption will be provided at the time of selection.

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