Marketing & Operations Coordinator

The Paula McDaniel Group | Real Estate Partners Chattanooga

Chattanooga, TN | Hybrid (Primarily In-Office) | Full-Time | $22 - $24 / hr

Are you a creative, detailed oriented, multitasker, self motivated, and driven marketer who loves social media and can do administrative tasks?

The Paula McDaniel Group — one of Chattanooga’s top real estate teams — is hiring a Real Estate Marketing & Operations Coordinator to help us grow our brand, manage our marketing strategy systems, support our agents, and deliver exceptional service to clients. We are a small, collaborative team that values creativity, kindness, and results. If you thrive on social media strategy, design, video / Reels editing, analytics, marketing adminstration — and love seeing your work make an impact — this role is for you!

Key Responsibilities -

Your day-to-day will be heavily focused on social media marketing (especially Instagram & Facebook) plus supporting our team with marketing strategy, organization, and administrative responsibilities.

Social Media & Content Creation – Plan, design, and schedule engaging posts, stories, and Reels, like Instagram, Facebook, TikTok, Linkendin, and more to grow brand awareness and audience engagement.

Video & Reels Editing – Film and edit high-quality short-form videos and Reels to showcase listings and agents, behind-the-scenes moments, team wins, and community highlights.

Meta Ads Management – Create and manage Facebook & Instagram ad campaigns, analyze performance, and optimize ROI.

Google Business Profile – Keep our profile updated with posts, photos, and content that boosts local search visibility.

Listing Marketing – Market listings across all social platforms; manage photography, videos, and virtual tours.

Analytics – Track and analyze marketing performance, metrics, data, and numbers.

Lead Organization – Help organize and track online leads to support our sales team’s follow-up and conversion.

Website & SEO – Maintain and update our website and ensure our listings and team stay visible in search results.

Community Engagement & Events – Assist with open houses, client appreciation events, and other local outreach.

Administrative Support – Maintain contact databases and all administrative needs.

Print and Digital Design - Design monthly print ads,vendor communication, billboard ads, and daily social media graphics.

Qualifications -

Proven experience in marketing, social media, and administrative needs (Marketing Real Estate experience is a plus)

Meta Ads expertise — creating, managing, and analyzing ad campaigns.

Creative eye for design; Canva proficiency required (Adobe or Photoshop a plus).

Video editing skills — comfortable filming and editing Instagram Reels & short-form content.

Strong writing & communication skills; highly personable and driven, self motivator, and ability to multitask.

Comfortable working with all social media platforms.

Confident in tracking analytics (Google, social platforms) and presenting performance data to clients.

Organized, self-motivated, and responsive to feedback — thrives in a small, fast-paced team.

Experience with Google Business Profile, Google Suite, CRM / email marketing tools (Mailchimp, FloDesk, TopProducer), and lead tracking systems a plus.

Why You’ll Love Working With Us -

A supportive team that values creativity, kindness, hardwork, dedication, drive, and collaboration.

Work where your ideas make a real impact on clients and the local community.

Hybrid schedule (mostly in office) with a close-knit, encouraging team environment.

Hourly pay : $22.00-$24.00

When You Apply -

Please include :

Your resume & Cover Letter

Examples of past marketing projects / materials you’ve created (social posts, videos, ads, print, or campaigns you’ve managed)

Apply directly on LinkedIn or email your cover letter, resume & portfolio to