Senior Marketing Manager

A company is looking for a Senior Marketing Manager to drive growth and define go-to-market strategies within the North America Vehicle Payments division.

Key Responsibilities

Partner with business and sales leaders to define marketing strategies supporting growth and revenue goals

Identify and prioritize target customer segments and ideal customer profiles using data and market insights

Develop clear, differentiated product positioning and messaging across the portfolio

Required Qualifications

Bachelor's degree required; MBA a plus

7-10+ years of experience in product marketing, marketing strategy, or go-to-market roles

Background in fintech, payments, or B2B SaaS strongly preferred

Experience working closely with Sales and business leaders

Proven ability to develop positioning, segmentation, and go-to-market strategies