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Director, Product Marketing

Director, Product Marketing

Model NNew York, NY, US
1 day ago
Job type
  • Full-time
Job description

Director, Product Marketing

Model N is the leader in revenue optimization and compliance for highly regulated industries, serving global enterprises across Life Sciences and High Tech. Our solutions help companies maximize revenue, drive growth, and navigate complex regulatory and market environments.

The Product Organization sits at the center of this missionpartnering closely with customers, Sales, and cross-functional teams to define strategy, deliver innovation, and bring products to market with measurable impact.

We are seeking a Director of Product Marketing to join our team. This role is responsible for driving go-to-market strategy, product messaging, launches, sales enablement, and competitive positioning for the Model N product portfolio. The Life Sciences vertical represents a core part of our business, and this role will be pivotal in accelerating our growth and market leadership. Additionally, the role will provide strategic support for our High Tech vertical.

Key Responsibilities

Go-To-Market Strategy & Execution

  • Define and execute go-to-market strategies in partnership with Product Management, Revenue Operations, and Sales Enablement.
  • Develop compelling positioning, value messaging, and launch plans to drive adoption and growth.
  • Refine and optimize messaging to support customer satisfaction and retention.

Thought Leadership, Content Development & Campaign Support

  • Create impactful content for demand generation, product initiatives, and brand awareness.
  • Deliver messaging and collateral including persona value frameworks, website copy, webinars, case studies, and thought leadership content.
  • Prepare executive-level presentations for sales, strategy, Customer Advisory Boards, and industry events.

    • Sales & Cross-Functional Enablement

  • Equip Sales, Solutions Engineering, Customer Success, and Professional Services with the right tools and training to win deals and expand accounts.
  • Build a framework with Customer Success for QBRs and feature release enablement.
  • Partner across the business to ensure consistent, value-based messaging in all customer engagements.

    • Competitive Intelligence & Market Insights

  • Maintain deep knowledge of the competitive landscape and industry trends.
  • Provide win / loss insights and competitive tools that help teams differentiate Model N offerings.
  • Leverage analyst and conference insights to inform GTM strategies and influence the product roadmap.

    • Product Launches

  • Own the go-to-market execution of new product introductions.
  • Drive readiness across internal teams, external communications, and analyst briefings.

    • What Success Looks Like

    Pipeline growth and higher win rates through clear, differentiated positioning.

    Improved customer retention and expansion with value-based enablement.

    Model N is recognized as a thought leader in Life Sciences and High Tech.

    High-impact product launches that accelerate adoption and revenue.

    Qualifications & Profile

    Experience : 10+ years in product marketing, with at least 35 years in enterprise SaaS. Experience in Life Sciences, High Tech, or regulated industries strongly preferred.

    Go-to-Market Leadership : Proven success launching SaaS products and building enablement programs.

    Storytelling & Communication : Ability to translate complex solutions into compelling messaging for executives, analysts, and customer-facing teams.

    Cross-Functional Influence : Skilled at driving alignment across Product, Sales, CS, Marketing, and executives.

    Analytical & Market-Driven : Strong market analysis, win / loss, and competitive research skills.

    Leadership : Experience mentoring talent and leading cross-functional initiatives.

    Education : Bachelor's degree required; MBA or advanced degree a plus.

    Why Join Model N?

    Make an Impact : Your work will directly shape how leading Life Sciences and High Tech companies bring products to market and grow revenue.

    Innovation at the Core : Join a product organization that is leaning into AI, analytics, and data-driven insights to redefine revenue optimization.

    Customer-Centric Culture : We partner closely with some of the world's most innovative companies to solve high-stakes business challenges.

    Growth Opportunity : Be part of a global SaaS company at an exciting stage of transformation and expansion.

    Our Culture

    At Model N, we foster a culture of collaboration, accountability, and innovation. We believe diverse perspectives fuel better ideas and stronger outcomes. We encourage our teams to take initiative, challenge the status quo, and drive meaningful impact for our customers and our business.

    Location & Travel

    This role is U.S.-based and flexible on location, with occasional travel to Model N offices, customers, and industry events (1020%).

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