GTM Engineer

Job Description

Job Description

At ActiveCampaign, we’re building the future of AI-powered go-to-market. As part of our newly launched AI Transformation Hub, we’re looking for a GTM Engineer—a strategic builder who approaches revenue generation like a product designer.

As our next GTM Engineer , you won't just be connecting tools; you'll be at the forefront of designing scalable systems that improve how our sales, marketing, and customer success teams operate. You’ll be a strategic builder who maps customer journeys, understands the human side of GTM, and builds AI-enhanced workflows that drive real outcomes. This isn't just about building; it's about shaping the future and seeing your contributions directly impact our company's trajectory. If you’re energized by ambiguity, obsessed with tinkering, and passionate about making GTM smarter, this is your role.

On a typical day, you might :

• Diagram complex GTM processes and identify opportunities for AI-powered improvement.
• Build internal tools and workflows using platforms like Clay, n8n, Zapier, and Lovable.
• Collaborate directly with sales teams to understand pain points and design solutions that actually help close deals.
• Integrate APIs and data sources to streamline lead routing, scoring, and outreach timing.
• Run experiments to validate GTM hypotheses and improve conversion workflows.
• Embed AI into GTM systems using tools like ChatGPT, Claude, and custom LLM prompts.
• Communicate clearly with Sales, Marketing, and executives to align technical solutions with business goals.
• Document systems and share learnings to scale GTM engineering across the organization.

The ideal candidate will bring :

Compensation details listed in this posting reflect the base rate only and do not include bonus, equity, sales incentives, or other role-specific compensation that the role may be eligible for. ActiveCampaign believes in and is committed to equitable compensation practices. The salary range provided above is a good-faith estimate of the pay range determined by the location associated with the job posting. The actual salary depends on a candidate’s skills, experience, and work location.

About ActiveCampaign :

ActiveCampaign is an AI-first, end-to-end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step-by-step workflows and unlocking limitless ways to orchestrate their marketing.

With AI, goal-based automation, and 950+ app integrations, agencies, marketers, and owners can build cross-channel campaigns in minutes–fine-tuned with billions of data points to drive real results for their unique business.

ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here.

Perks and benefits :

At ActiveCampaign, we prioritize employees’ well-being and professional growth by cultivating a culture centered on collaboration and innovation. When you join our team, you’ll not only have the opportunity to make a significant impact, but also enjoy a range of benefits tailored to support your personal and career development.

Here are some of the benefits we offer :

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.