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Product Director, Marketing & Lead Generation Experience, AppExchange
Product Director, Marketing & Lead Generation Experience, AppExchangeSalesforce • Seattle, WA, United States
Product Director, Marketing & Lead Generation Experience, AppExchange

Product Director, Marketing & Lead Generation Experience, AppExchange

Salesforce • Seattle, WA, United States
18 hours ago
Job type
  • Full-time
Job description

Product Director, Marketing & Lead Generation Experience, AppExchange

Join to apply for the Product Director, Marketing & Lead Generation Experience, AppExchange role at Salesforce .

Job Category : Product

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword – it’s a way of life. The world of work as we know it is changing and we’re looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce’s core values at the heart of it all.

Description

The Salesforce AppExchange is the world's leading enterprise SaaS marketplace, providing a trusted hub where customers discover, evaluate, and securely install thousands of pre‑built applications, components, and solutions that extend Salesforce functionality. It empowers our vast ecosystem of partners to build, market, and monetize innovative solutions, significantly enhancing the Salesforce Customer 360 experience. Built on the AppExchange, the AgentExchange is a trusted marketplace for discovering pre‑built AI solutions, including ready‑to‑use agent components like actions, topics, and templates.

What You’ll Do

As a PM Director for our marketing & lead generation experiences within AppExchange and AgentExchange, you’ll own and execute the strategic vision and roadmap for our CMS, experimentation, information architecture, cross‑sell / upsell opportunities, and lead routing through agents. You’ll define and champion the product vision, strategy, and multi‑year roadmap, ensuring alignment with Product Marketing. You’re also expected to drive the end‑to‑end product lifecycle in collaboration with engineering, design, and partner teams to deliver trusted, scalable, and high‑quality marketplace experiences.

Minimum Qualifications

  • 10+ years of product management experience with a proven track record of delivering and influencing product strategy, vision, and roadmap.
  • Exceptional strategic thinking, UX, and analytical skills, with the ability to translate complex market dynamics and technical concepts into actionable product plans and measurable business results.
  • Outstanding written and oral communication skills, including proven experience presenting to executive leadership and representing the company as a domain expert.
  • Demonstrated ability to lead and inspire cross‑functional teams (engineering, design, sales, marketing) in a highly‑matrixed organization.
  • Experience managing global teams at scale across multiple hubs and time zones.
  • Bachelor's degree in a technical discipline (e.g., Computer Science, Engineering) or equivalent practical experience.

Preferred Qualifications

  • Proven track record of building 0‑1 products, platform / ecosystem products, or complex two‑sided marketplaces.
  • Experience with emerging agent interoperability protocols like MCP and A2A.
  • Familiarity with WordPress, Agentforce, Optimizely, Data Cloud.
  • Deep understanding of partner & developer ecosystems and the tools / platforms they use to build and deploy solutions.
  • Unleash Your Potential

    When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

    Accommodations

    If you require assistance due to a disability applying for open positions, please submit a request via this Accommodations Request Form.

    Posting Statement

    Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. We believe in equality for all and aim to create an inclusive workplace that is free from discrimination. Recruiting, hiring, and promotion decisions are based on merit, competence, and qualifications, without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other protected classifications.

    In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well, including time‑off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at https : / / www.salesforcebenefits.com.

    For Washington-based roles, the base salary hiring range for this position is $211,500 to $306,600.

    For California-based roles, the base salary hiring range for this position is $230,800 to $334,600.

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