Account Manager, Social Media

Account Manager, Social Media

We are seeking an account manager or senior manager with a passion for social media and digital marketing to join our growing team. In this role, you will manage social media programs and campaigns on behalf of some of the world's most important technology brands. This hands-on position is suited for someone comfortable operating in a fast-paced environment across multiple accounts with varying stands and styles. You must have strong attention to detail and excel at delivering high-quality content, driving social media strategies, and managing and mentoring a team of digital strategists.

The ideal candidate understands that the best social media programs bring the people behind every brand, product and experience together with their audiences. You are committed to unlocking new possibilities for clients from awareness through to conversion and are a curious and eager self-starter.

Key Responsibilities

Develop and implement social media strategies for clients that encompass content, channel, and audience; are aligned to client goals; and demonstrate business impact through insights and analysis

Work as part of integrated PR and digital teams, driving the strategic inclusion of social media across client programs, including but not limited to content development, community management, publishing best practices, channel strategy, insights and analytics, etc.

Manage account teams to ensure seamless delivery of client work, including quality reviews and time / team management

Manage multiple projects and / or accounts with the ability to manage up and down to ensure the team meets deadlines and stays on budget

Production of social-first copy and creative content aligned to individual channel best practices, also including support in copywriting weekly social media calendars where needed

Manage 1-2 direct reports

Build trusting relationships with clients as one of the day-to-day contacts

Support new business efforts for the Agency, including research and pitch development

Requirements

5-6 years of client-facing digital experience (social media specialty preferred), with at least one year in an Agency setting

Deep knowledge and understanding of social platforms - primarily LinkedIn, Twitter, Instagram, TikTok, Facebook, YouTube - including both organic and paid strategies and capabilities

Baseline knowledge of earned media and marketing tactics (i.e., search, influencer, editorial), and where social media and digital activations can be integrated

Experience with B2B technology, security and digital health brands is a plus

Ability to take initiative to quickly and smartly adjust digital strategy, voice and tone based on client and audience

Experience with social media management, influencer management, analytics tools (bonus points for hands-on experience with Sprinklr, Sprout Social, MuckRack and Brandwatch)

Management experience, both of program strategy / deliverables and direct reports

Passionate about teaching and mentoring team members, working in close collaboration with both digital team leadership and account teams

A finger on the pulse of latest social and digital trends

Highwire Perks

Competitive salary

Merit-based bonuses and promotions

Hybrid work model to suit your schedule and lifestyle

Excellent vacation policy including extended break for summer and winter holiday

Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm

401K Match

Medical and dental benefits / FSA

Paid Parental Leave

Commuter Benefit

Curiosity Stipend of $100 annually for books, exhibitions, etc.

Cell phone reimbursement

Wellness benefit

Calm Meditation App

Donation Match

Full-time writing Coach

Mentorship

Monthly recognition programs

Employee referral bonus

New business referral bonus

Quarterly Highwire fun events Thanksgiving is our favorite holiday

Dog friendly work environment

Extremely supportive, nurturing environment with many opportunities for learning and growth