A company is looking for a Lead Product Marketing Manager.
Key Responsibilities
Develop clear, differentiated messaging across the product portfolio
Define and execute comprehensive go-to-market plans for new product launches
Conduct ongoing market and competitive analysis to inform product differentiation
Required Qualifications
6+ years of product marketing experience in B2B and direct-to-consumer environments
Experience in fintech or financial services, collaborating with Legal and Compliance teams
Hands-on experience with marketing or building crypto or blockchain products
Strong project management skills and ability to manage multiple priorities
Familiarity with modern marketing tools and data-driven decision-making
Product Marketing Manager • Appleton, Wisconsin, United States