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Amazon Advertising Specialist
Amazon Advertising SpecialistLago • Madison, WI, US
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Amazon Advertising Specialist

Amazon Advertising Specialist

Lago • Madison, WI, US
30+ days ago
Job type
  • Full-time
Job description

Amazon Advertising Specialist

Role: Amazon Advertising Specialist Location: Remote | Philippines Schedule: Full-time, requires overlap with US EST business hours Salary: Open to negotiation based on experience

Reporting to the Director of Advertising, the Amazon Advertising Specialist is responsible for the hands-on execution, daily management, and optimization of Amazon Sponsored Ads campaigns. This role is focused on driving client success through meticulous campaign setup, continuous monitoring, and data-driven analysis, and continuous optimization towards hitting pre-defined KPIs.

The ideal candidate is highly analytical, detail-oriented, and thrives in a fast-paced remote work environment. You will be responsible for translating advertising strategies into flawless execution, managing campaign budgets and performance, and providing performance insights to the internal team. This is a non-client-facing role focused purely on operational excellence and campaign performance.

Key Responsibilities

  • Campaign Execution: Build, launch, and manage Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and DSP.
  • Daily Optimization: Perform daily campaign management, including monitoring budgets, adjusting bids, and managing placements to meet performance goals.
  • Keyword Management: Conduct keyword research, keyword harvesting, and ongoing keyword targeting optimizations, including adding negatives, to improve campaign efficiency and reach.
  • Performance Analysis: Analyze campaign performance data to identify trends, issues, and opportunities.
  • Reporting: Pull and prepare regular performance reports for the internal advertising team, providing clear insights on key metrics (ACoS, TACOS, CPC, ROAS, CAC, NTB).
  • DSP Support: Dedicate approximately 10% of time to supporting Amazon DSP campaign setup and operational tasks as directed.
  • Internal Collaboration: Work closely with Amazon Advertising Managers and the Director to ensure campaign execution aligns with the approved strategy.
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Amazon Advertising Specialist • Madison, WI, US

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