University Marketing Specialist

University Marketing Specialist

Job ID : 290331

Location : Statesboro, Georgia

Full / Part Time : Full Time

Regular / Temporary : Regular

About Us

Georgia Southern University is the state's largest and most comprehensive center of higher education south of Atlanta. With nearly 150 degree programs at the bachelor's, master's and doctoral levels, Georgia Southern has been designated a Carnegie Doctoral / R2 'high research' university and serves more than 29,500 students from all 50 states, Washington D.C., and Puerto Rico as well as 106 nations.

With three vibrant campuses ' the Statesboro Campus, the Armstrong Campus in Savannah and the Liberty Campus in Hinesville ' Georgia Southern offers a dynamic environment which encourages learning, discovery and personal growth. The University is accredited by the Southern Association of Colleges and Schools and has earned special accreditation from professional and academic associations that set standards in their fields.

Georgia Southern is an influencer and intellectual catalyst in southeast Georgia, a rapidly expanding region that is home to international companies such as Hyundai, Gulfstream and JCB, as well as the Port of Savannah and Georgia Ports Authority. With a focus on hands-on learning, Georgia Southern is supporting the demand for highly skilled workers by providing academic excellence and creative innovation in a supportive student-centered environment that empowers the next generation of leaders to succeed.

Beyond an ideal location, there is a place for you to work in an exciting environment abounding with opportunities for personal and professional growth. Named one of the Best U.S. Colleges by The Wall Street Journal, Georgia Southern is nationally ranked for the caliber of its programs and services. Georgia Southern University has been recognized by Forbes as one of 'America's Best-In-State Employers' for 2025.

Location

Statesboro Campus - Statesboro, GA

Department Information

University Communications & Marketing

Job Summary

Support and implement the University's brand and marketing initiatives. Partner with University internal clients to develop marketing objectives, strategies, and supporting projects. Under the direction of the Director of Brand and Marketing, plan, develop and execute marketing campaigns to support the brand, assist with student recruitment and student retention strategies for University admissions, create messaging and perform related activities that support the University's mission. Discern project performance metrics, and measure post-implementation effectiveness. Leverage various data sources to help determine refinements and new opportunities for the University.

Responsibilities

• Partner with internal clients to conceive, plan, and execute brand and marketing strategies
• Develop project plans to effectively build and deploy strategies within channels such as paid media, SEO, social media, collateral, etc.
• Manage project development among client, editorial, graphic design, website, photo / video, and marketing leadership stakeholders
• Leverage data sources to educate and inform University stakeholders, and to guide strategic decisions
• Leverage data sources to measure the effectiveness of deployed strategies and optimize if needed
• Champion the University brand
• Initiate and maintain excellent client relationships

Required Qualifications

Educational Requirements

Required Experience

Preferred Qualifications

Preferred Educational Qualifications

Proposed Salary

$22.36 per hour

This is a non-exempt position paid on a biweekly basis.

Required Documents to Attach

Optional Documents to Attach

Knowledge, Skills, & Abilities

ABILITIES

KNOWLEDGE

SKILLS

Apply Before Date

December 1, 2025

Application review may begin on September 16, 2025.

Contact Information

For more information or questions about a job posting, please contact the Department of Human Resources by phone at (912) 478-6947 or by email at hrservice@georgiasouthern.edu .

For technical support, please call the USG Service Desk at (877) 251.2644, or email support@usg.edu .

USG Core Values

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https : / / www.usg.edu / policymanual / section8 / C224 / #p8.2.18_personnel_conduct .

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https : / / www.usg.edu / policymanual / section6 / C2653 .

Conditions of Employment

Offers of employment are contingent upon completion of background investigation including a criminal background check demonstrating your eligibility for employment with Georgia Southern University, as determined by Georgia Southern University in its sole discretion, confirmation of the credentials and employment history reflected in your application materials and, if applicable, a satisfactory credit check. Applicants may be subject to a pre-employment drug test.

Offers are made expressly subject to the applicable federal and state laws, to the statutes, rules and regulations of this institution and to the Bylaws and Policies of the Board of Regents (BOR) of the University System of Georgia (USG), which are available for your inspection upon request.

Legally authorized to work in the United States for the duration of employment without assistance from the University.

Must be able to perform duties and responsibilities with or without reasonable accommodation.

Georgia Southern University is a Tobacco and Smoke-Free Community.

Equal Employment Opportunity

Georgia Southern University provides equal opportunities to all employees and applicants for employment without regard to race, color, sex, sexual orientation, gender identity or expression, national origin, religion, age, veteran status, political affiliation, or disability. Individuals in need of reasonable accommodations under the America with Disabilities Act to participate in the search process should notify Human Resources : (912) 478-6947.

Other Information

Background Check

To apply, visit https : / / careers.hprod.onehcm.usg.edu / psp / careers / CAREERS / HRMS / c / HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Applicant&SiteId=39000&JobOpeningId=290331&PostingSeq=1

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