Sales And Marketing Specialist

About All American Flooring

For over 35 years, All American Flooring has been a trusted name in DFW for flooring and remodeling. We’ve built lasting partnerships with top flooring manufacturers, distributors, and our family-run culture means we celebrate collaboration, creativity, and results.

If you thrive on turning marketing ideas into measurable growth and you love tracking the story behind the numbers then you’ll fit right in here.

Position Overview

We’re looking for a data-driven, creative marketer to own our digital presence, lead generation, and performance reporting. You’ll oversee campaigns from concept to conversion by optimizing every step of the customer journey to deliver high-quality leads and clear ROI.

Key Responsibilities

1. Marketing Strategy & Analytics

• Track and report on marketing ROI, lead sources, and campaign performance using Google Analytics and CRM tools.
• Recommend improvements based on data-driven insights to optimize cost-per-lead and conversion rates.
• Manage and curate content for our social media platforms and the website.
• Capture short-form video content (reels, TikToks, product highlights, customer stories).
• Film vendor walkthroughs, showroom tours, installs, and behind-the-scenes moments.
• Organize and upload all footage to shared drives for editing and distribution.

2. Media & Design

3. Vendor & Meeting Coordination

4. Operations Support

5. CRM Monitoring & Lead Coordination

Qualifications