Senior Analyst, Digital Marketing Analytics (Hybrid)

Job Description

The role is a key member of the Sales & Marketing Analytics team, responsible for providing analytical support and transforming digital marketing data into actionable insights for a growing commercial organization. This role collaborates with internal stakeholders and external vendors to extract meaningful insights from data for Brand Marketing team and Customer Experience Marketing team. This role reports to the Associate Director, Sales & Marketing Analytics and work at hybrid schedule in our Waltham, MA location.

Responsibilities

Key Responsibilities :

• Support brand marketing and customer experience marketing teams on strategic initiatives.
• Analyze marketing performance and customer engagement across digital channels, including digital media, email, and television.
• Track key performance indicators (KPIs) and deliver insights to optimize marketing campaigns.
• Develop and maintain dashboards and self-service data visualizations using business intelligence tools.
• Collaborate cross-functionally with the Data Governance and IT teams to ensure the accuracy of analytics and reporting, support data pipeline development, and enable new data assets and analytical capabilities.
• Build strong working relationships with business stakeholders at all organizational levels by communicating actionable insights, addressing inquiries, and responding to ad-hoc requests.

Qualifications

Basic Qualifications, Education and Experience :

Preferred Qualifications :

Abilities :

The annual base salary for this position ranges from $103,000 to $118,000. In addition, this position is eligible for an annual performance pay bonus. Exact compensation may vary based on skills, training, knowledge, and experience. Alkermes offers a competitive benefits package. Additional details can be found on our careers website : www.alkermes.com / careers#working-here

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About Us

Why join Team Alkermes?

Alkermes applies its deep neuroscience expertise to develop medicines designed to help people living with complex and difficult-to-treat psychiatric and neurological disorders. A fully-integrated, global biopharmaceutical company, headquartered in Ireland with U.S. locations in Massachusetts and Ohio, we are committed to pursuing great science, driven by deep compassion to make a real impact in the lives of patients. Alkermes has a portfolio of proprietary commercial products for the treatment of alcohol dependence, opioid dependence, schizophrenia and bipolar I disorder, and a pipeline of clinical and preclinical candidates in development for various neurological disorders, including narcolepsy.

Beyond our important mission of developing medicines to address unmet patient needs, we actively seek to foster a culture of diversity, inclusion and belonging throughout our business. We strive to ensure that all voices are respected and valued, recognizing that our diversity of thought, background and perspective makes us stronger. We are proud to have been recognized as an employer of choice by many national organizations, including being certified as a Great Place to Work in the U.S. in 2024, honored as a Healthiest Employer in both Ohio and Massachusetts in 2023, a Best Place for Working Parents in 2023, and to have received the Bell Seal at the Platinum level for Workplace Mental Health by Mental Health America for three consecutive years (2021-2023).

Alkermes, Inc. is an equal employment opportunity employer and does not discriminate against any qualified applicant or employee because of race, creed, color, age, national origin, ancestry, religion, gender, sexual orientation, gender expression and identity, disability, genetic information, veteran status, military status, application for military service or any other characteristic protected by local, state or federal law. Alkermes also complies with all work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Alkermes is an E-Verify employer.