Marketing Coordinator

The Rehabilitation Hospital of Indiana (RHI) is nationally ranked among the Best Hospitals for Rehabilitation by U.S. News and World Report for 2024-2025 and the Best Rehabilitation Hospital in Indiana for the third year in a row. RHI provides high quality, evidence-based rehabilitation services to those facing life-changing injuries or illness. We specialize in the areas of brain injury, stroke, spinal cord injury and complex medical conditions. We offer inpatient and outpatient rehabilitation services to patients 15 years of age and older. RHI is the only Traumatic Brain Injury (TBI) Model System in the state of Indiana and one of only 16 in the U.S We offer a competitive compensation and benefits package, along with a 401k match and tuition reimbursement program.

SUMMARY/PURPOSE OF JOB

Under management's direction, the Marketing Coordinator performs marketing functions and handles assigned administrative details for the Department. Performs a variety of tasks with minimal supervision.

JOB DUTIES/ESSENTIAL FUNCTIONS

• Creates, edits, lays out, and/or writes for press releases, wall of fame, flyers, promotional items, RHI's weekly and special newsletters, brochures, and advertisements using desktop publishing software.
• Responsible for taking on a variety of tasks in relation to photography and social media platforms that allow for the successful completion of planned RHI programs.
• These events include special presentations, the Patients of the Year celebration, promotional functions, anniversary-related activities, National Rehabilitation Week celebrations, etc.
• Maintains and updates website and other social media sites run by RHI (Facebook, X, LinkedIn, YouTube, etc.) to create a concise message that is effective in increasing traffic and therefore business for inpatient and outpatient services.
• Compiles and processes statistical information and data for the preparation of reports and composes material within the scope of responsibility
• Assists in tracking and analyzing existing marketing campaigns and reports on results, and coordinates market research studies.
• Participates in special projects as assigned.

QUALIFICATIONS

• This position requires excellent verbal and written communication skills, maturity, strong organizational skills, and a working knowledge of hospital and department policies and procedures, as well as public relations.
• Must demonstrate excellent interpersonal skills needed for hospital tours. Demonstrates the ability to handle discretionary information.
• This position requires a strong foundation in computer use and software programs, and the ability to perform detailed work with accuracy.
• Must be able to work from both specific detail and concept with demonstrable mastery of journalistic skill. Bilingual capability (Spanish/English) strongly preferred.

EXPERIENCE / EDUCATION

• Proficiency required in Word, Publisher, and Excel, Adobe PS, AI, etc.
• Direct experience in public relations or marketing/sales is required, with a health care focus preferred.
• Bachelors' Degree in any field required, Public Relations or Marketing degree preferred.

The Rehabilitation Hospital of Indiana is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, or any other characteristic protected by law.