Lead, Orchestration

Lead, Orchestration

Become a part of our caring community and help us put health first. Overview Humana is scaling its marketing operations to deliver more personalized, timely, and effective member communications. As Lead, Orchestration, you will play a key role in coordinating campaign planning, execution, and optimization across teams, channels, and systems. This role sits outside of Agile pods and provides horizontal oversightensuring that campaigns are aligned, well-documented, and executed with precision. You'll support the orchestration of Next Best Action (NBA) strategies, maintain campaign workflows, and collaborate across marketing, analytics, and operations to monitor performance and drive continuous improvement.

Key Responsibilities

• Campaign Planning & Coordination
• Support end-to-end orchestration of marketing campaigns, from intake and planning through execution and optimization.
• Coordinate across pods, channel leads, and content teams to ensure campaign components are aligned and delivered on time.
• Facilitate cross-functional collaboration to ensure campaigns reflect enterprise priorities and member-centric strategies.
• Partner with pod leads across Marketing to elevate risks to leadership and develop action plans for how to address.
• Next Best Action (NBA) Enablement
• Assist in the operationalization of NBA strategies by aligning campaign execution with prioritized member actions and lifecycle moments.
• Collaborate with analytics and personalization teams to ensure NBA logic is reflected in campaign workflows and targeting strategies.
• Track NBA performance and support reporting that informs future prioritization and optimization.
• Workflow & Documentation Management
• Develop campaign calendars, orchestration workflows, and documentation to ensure transparency and accountability across teams.
• Support intake processes and ensure campaign requirements are clearly defined and communicated.
• Troubleshoot executional issues and escalate blockers to ensure timely resolution.
• Performance Monitoring & Optimization
• Collaborate with analytics and operations teams to monitor campaign execution and performance across channels.
• Maintain dashboards and reporting tools that provide visibility into campaign status, engagement metrics, and delivery health.
• Identify opportunities for process improvement and contribute to the evolution of orchestration best practices.
• Customer Management
• Assist in building out a newly formed Customer Contact Council, to ensure work being picked up by marketing pods meets member and patient standards for outreach.
• Ensure campaigns adhere to enterprise standards, regulatory requirements, and member experience guidelines.
• Facilitate decisions to deconflict and sequence prioritized campaigns against audiences.
• Partner with compliance and legal teams as needed to support campaign reviews and approvals.

Impact This role ensures Humana's marketing campaigns are orchestrated with precisiondelivering the right message, to the right member, at the right time. By supporting NBA strategies and maintaining horizontal oversight, this role helps scale marketing operations while protecting consistency, compliance, and member trust.

Required Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field. 8+ years of experience in marketing operations, campaign management, or orchestration. Strong organizational and project management skills with a systems-thinking mindset. Experience working with workflow tools, campaign calendars, and cross-functional teams. Experience working in coordination with disparate business units to ensure a connected member experience. Understanding of the agile framework within a Marketing organization. Ability to interpret performance data and translate insights into actionable recommendations.

Preferred Qualifications

Experience in healthcare, insurance, or other regulated industries. Familiarity with NBA frameworks, marketing automation platforms, and CRM systems. Experience working in matrixed environments with cross-functional stakeholders. Understanding of compliance standards such as HIPAA, CAN-SPAM, and enterprise governance policies.

Use Your Skills To Make An Impact

To ensure Home or Hybrid Home / Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home / Office employees must meet the following criteria : At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested. Satellite, cellular and microwave connection can be used only if approved by leadership. Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense. Humana will provide Home or Hybrid Home / Office employees with telephone equipment appropriate to meet the business requirements for their position / job. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial securityboth today and in the future, including : Health benefits effective day 1. Paid time off, holidays, volunteer time and jury duty pay. Recognition pay. 401(k) retirement savings plan with employer match. Tuition assistance. Scholarships for eligible dependents. Parental and caregiver leave. Employee charity matching program. Network Resource Groups (NRGs). Career development opportunities.

Our Hiring Process As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and / or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.

Travel : While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours : 40

Pay Range : The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $115,200 - $158,400 per year.

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

Description of Benefits : Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

About us : Humana Inc. (NYSE : HUM) is committed to putting health first for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer : It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability, or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services.