About the job AI & Data Marketing Leader
Job Posting : Senior Marketing Executive Data, AI, and Analytics
Domain : Entertainment / Media / Publishing
Location : Santa Clara, CA
Work Authorization : H1B visa / US Citizens / Green Card
Job Summary :
We are seeking a seasoned Senior Marketing Executive to lead branding and marketing initiatives for our Data, AI, and Analytics business. The ideal candidate will have a proven track record in brand positioning, strategic marketing, and analytics-driven campaigns within the IT services sector. This role requires a deep understanding of the data and AI services landscape, coupled with expertise in public relations, analyst relations, and partnership marketing. The successful candidate will thrive in a fast-paced, high-growth environment and will be passionate about driving leadership in the dynamic Data and AI IT services space.
Key Responsibilities :
- Develop and execute marketing strategies that align with business goals and drive market share growth.
- Enhance market presence through strategic analyst engagements and ensure strong representation in industry reports.
- Manage PR strategies, press releases, media relations, and relationships with industry journalists and influencers.
- Design and implement innovative lead generation campaigns to build a robust pipeline of prospects.
- Partner with pre-sales and solution teams to refine value propositions and customer-centric offerings.
- Collaborate with strategic partners to develop co-marketing initiatives that expand market reach.
- Leverage advanced analytics to measure campaign performance and optimize strategies for maximum impact.
- Conduct ongoing research to stay ahead of industry trends and adapt marketing strategies accordingly.
Requirements : Education :
Bachelors degree in Marketing, Business Administration, or a related field.Experience :
8+ years of experience in marketing, with a focus on brand positioning, analytics-driven campaigns, and strategic partnerships in the IT services sector.Proven expertise in AI product sales & marketing, brand awareness campaigns, and content marketing.Strong background in Python, Artificial Intelligence, Neural Networks, Natural Language Processing, Computer Vision, Machine Learning, and Data Science.Skills :
Proficiency in digital marketing tools, CRM systems, and marketing automation platforms.Strong communication and interpersonal skills, with the ability to navigate complex scenarios independently.Must-Haves :
Minimum 8 years of experience in :Python, AI, Neural Networks, NLP, Computer Vision, Machine Learning, and Data Science.AI product sales & marketing.Brand positioning, lead generation, analyst relations (AR), public relations (PR), and brand awareness campaigns.Product marketing, branding, strategic marketing, and campaigning