Brand Manager

Job Description

Company Overview :

At Mallard Agency, we help brands rise higher. Based in Southlake, Texas, we’re a full-service marketing and creative agency serving small to midsize businesses with bold ideas and strategic clarity. From brand strategy to video production, design, and ongoing marketing execution, we exist to turn ordinary businesses into extraordinary brands.

You’ll fit in with our crew if you know your shortcomings just as well as your strengths, are relentless about seizing the opportunities around you, and take the time to understand and connect with everyone you encounter. We’re a close-knit team that loves what we do and believes in each other. Our core values are at the heart of everything :

Be Honest | Create Confidently | Give Grace| Pursue Growth | Take Responsibility

Role Summary :

As a Brand Manager at Mallard, you’ll be the strategic and operational heartbeat for a portfolio of client relationships. This isn’t just a client service role. It’s a dynamic blend of part strategist, part project manager, and part trusted advisor. You’ll serve as the key liaison between our internal team and our clients, ensuring projects are delivered with excellence, clarity, and creative impact.

From leading discovery meetings and shaping briefs to overseeing campaign rollouts, you’ll help bring brands to life and keep them moving forward. You’ll work across disciplines including branding, social, video, digital, and more, ensuring every deliverable hits the mark and drives measurable value for the client. The ideal candidate will be a proactive problem-solver, a confident leader, and someone who thrives in a collaborative environment.

Responsibilities :

• Manage a portfolio of client relationships across industries, acting as their day-to-day point of contact and strategic guide.
• Collaborate with internal and external facing teams to develop and execute integrated marketing strategies tailored to client goals and budgets.
• Conduct thorough research on assigned clients to become an expert in their business and marketing strategies, ensuring alignment throughout the creative process.
• Develop detailed meeting agendas and lead regular client meetings with a focus on clear communication and strategic direction.
• Oversee production of assets across copywriting, brand identity, digital design, video, photography, email, and social media.
• Ensure all deliverables meet brand standards, tone, and client expectations before being sent out. This includes proofreading, design quality checks, and alignment with strategic intent.
• Manage and execute organic campaigns, including building content calendars, scheduling, community engagement, and reporting.
• Prepare extensive documentation, including meeting agendas, status reports, production schedules, tracking documents, and next steps for clients.
• Support the agency’s Producer in pre-production planning, ensuring all aspects are covered for successful execution.
• Identify opportunities to deepen client relationships, recommend new services based on evolving needs, and help drive account growth and retention.
• Delegate tasks to team members as needed, offering clear guidance and setting precise expectations for each project.
• Stay current on the latest marketing trends and tactics through ongoing research and learning.
• Become proficient in the StoryBrand® framework and implement it across all client projects.
• Perform other duties as assigned, contributing to the overall success of the agency.

Qualifications :

Benefits :

Equal Employment Opportunity :

It is Mallard Agency’s policy to promote equal employment opportunities. All personnel decisions, including, but not limited to, recruiting, hiring, training, promotion, compensation, benefits, and termination, are made without regard to race, creed, color, religion, national origin, sex, age, marital status, sexual orientation, gender identity, citizenship status, veteran status, disability, or any other characteristic protected by applicable federal, state, or local law.