41348604719- Creative Strategy Associate Manager

Overview

Position : Creative Strategy Associate Manager

Job Type : Full-Time - 100% Remote

Working hours : US Timezone, PST

About our client

Our client was founded by a renowned makeup artist on the belief that the world doesn't need more beauty products, it needs better ones. They focus on clean, strategic, high-performance formulations designed to work across all skin types and tones. With a philosophy rooted in simplicity and effectiveness, their products are created to be as easy to use as they are to master—representing a distilled lifetime of beauty expertise.

About the Role

The Associate Manager, Creative Strategy will be responsible for developing and optimizing highly effective, performance-driven paid social ads that support our client's growth. Reporting to the Director of Creative Strategy, this role focuses on writing engaging, conversion-optimized scripts, collaborating closely with editors and marketing teams to test and iterate creative concepts, and leveraging data insights to refine storytelling for direct-response success.

The ideal candidate brings a strong understanding of social-first video content, a sharp ability to analyze ad performance, and a passion for merging creativity with measurable results. This role is a great fit for a strategic thinker who can turn marketing objectives and performance data into compelling, revenue-driving creative.

What You'll Do

• Develop and iterate high-performing ad creative across paid social platforms (Meta, TikTok, YouTube, and other paid / organic channels) with a focus on conversion, engagement, and ROAS.
• Write compelling, data-driven scripts and creative briefs for video and static ads that drive direct-response performance.
• Collaborate with video editors to execute best-in-class direct-response ads, ensuring strong storytelling, pacing, and visual appeal.
• Analyze ad performance metrics (CTR, CPA, ROAS, etc.) and translate insights into creative optimizations, new iterations, and testing hypotheses.
• Lead pre-production and post-production workflows, ensuring smooth execution from concept to final deliverable.
• Identify top-performing ad concepts, trends, and hooks from both internal testing and the broader social media ecosystem to inform creative strategy.
• Partner with the Growth Marketing team to ensure creative execution aligns with business objectives, audience insights, and platform best practices.
• Collaborate with influencers, UGC creators, and external partners to source and refine content for whitelisted and partnership ads.
• Stay on top of industry trends and competitor strategies to continuously test and refine Brand's paid media creative approach.
• Champion a culture of creative experimentation, continuously testing new storytelling angles, ad structures, and messaging frameworks to drive ad performance.

Who You Are

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