Director of Product Management, New Business
The New Businesses team is leading the creation of new, standalone products at CNN, and focused on the creation of separate, non-news experiences that can help enrich our users' lives and drive the subscription business.
We are seeking a strategic, collaborative, and audience-obsessed Director of Product Management, New Business to lead the product vision, strategy, and execution for our Health & Wellness product.
Your New Role...
- Partner with senior leadership to define the product roadmap, aligning with user needs, value propositions, and market opportunities.
- Champion the voice of the audience, translating user needs into product features and experiences that engage and build loyalty.
- Own the end-to-end product lifecycle, from discovery to delivery to iteration.
- Partner with engineering, editorial, and design to deliver high-quality features on time and at scale.
- Work closely with growth, data, and marketing teams to ensure the product will support audience goals.
- Collaborate with research to clarify key product questions at the right moments with user research.
- Drive cross-functional collaboration, fostering strong partnerships with executive stakeholders and functional leads to maintain a unified strategic vision.
- Define and monitor product success metrics, regularly reporting out progress and learnings to leadership.
- Lead and coach a growing team of product managers, fostering a culture of clarity, impact, and innovation.
- Partner effectively and efficiently with platform teams to align on roadmaps in support of the product.
Your Qualifications & Experience...
10+ years of experience in product management, with a strong track record in consumer digital productsideally in media or wellness content.Proven ability to lead in matrixed, cross-functional environments with senior stakeholders.Strong strategic thinking, product intuition, and decision-making grounded in audience insights and data.Exceptional communication and storytelling skills; able to distill complexity into clarity for both technical and non-technical audiences.Experience with product analytics, A / B testing, and iterative optimization to drive engagement and retention.Comfortable in a fast-paced environment where curiosity, experimentation, and urgency are highly valued.Passion for journalism, news, and CNN's mission to inform and empower audiences around the world.