Digitial Marketing Specialist

Job Description

American Landmark Apartments is currently seeking an experienced and motivated Digital Marketing Specialist to oversee all aspects of digital communications in support of the organization’s marketing initiatives. These methods include website development, search, mobile, website traffic reporting and other digital channels.

The Digital Marketing Specialist is responsible for developing, implementing, tracking, analyzing and optimizing all digital marketing campaigns and communications. This person will also look for new opportunities to increase online branding and traffic generation for the organization.

RESPONSIBILITIES :

• Develop and execute all web, search, mobile, SEO / SEM, display advertising, and ad words programs.
• Identify trends and insights to enhance the department’s efforts.
• Conduct market research and implement improvements that the business can make.
• Measure performance and establish departmental goals.
• Test the effectiveness of new digital collateral.
• Presenting recommendations to the Director of Marketing

QUALIFICATIONS :

COMPENSATION :

Background & drug screening are a requirement.