Marketing Coordinator U.s. Lubricants

U.S. Lubricants Marketing Coordinator

The U.S. Lubricants Marketing Coordinator is responsible for understanding, supporting, and coordinating the execution of marketing tactics across all segments of the U.S. Lubricants business. This role includes managing supplier promotions, supporting operations and product management, and enhancing the overall digital customer experience.

Job Responsibilities :

• Content Marketing : Support content creation and maintenance of products and services on the U.S. Lubricants website. Collaborates with team to analyze, review, and implement changes to website to maximize site traffic. Develop content for website, social media platforms, and email campaigns to engage prospects and customers digitally. Update and create marketing materials for both internal and external use.
• Marketing Analytics : Analyze current marketing programs and promotions to understand customer behavior. Monitor and research competitive and market data across various sales channels. Conduct research to identify and organize prospective customers, industry contacts, and partnership opportunities.
• Product Marketing : Coordinate with operations, technical and compliance teams to update product labels and product data sheets for THRIVE products and maintain them on digital platforms. Manage supplier promotions, create awareness, and drive participation across the sales organization.
• Event Management : Assist with internal and external events including tradeshows, town halls, operations summits, new hire product training, and other events as needed.
• Other Marketing Duties : Maintain inventory of promotional materials and marketing collateral; manage distribution and shipment to the sales team and customers. Support the Marketing Manager with various projects.
• General : Live our values of High Performance, Caring Relationships, Strategic Foresight, and Entrepreneurial Spirit. Find A Better Way by championing continuous improvement and quality control efforts to identify opportunities to innovate and improve efficiency, accuracy, and standardization. Continuously learn and develop self professionally. Support corporate efforts for safety, government compliance, and all other company policies & procedures. Perform other related duties as required and assigned.

Qualifications :

Our company is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender, gender identity or expression, marital status, age, national origin, disability, veteran status, genetic information, or other protected characteristic. If you need assistance or an accommodation due to a disability, you may call Human Resources at (920) 739-6101.