Sr. Digital Media Strategist (Des Moines)

WHO IS PYVOT

At Pyvot, were more than a digital agencywere a growth partner built for small and mid-sized brands ready to scale. As a boutique team of sharp, collaborative marketers, we bring progressive strategies and smart use of AI, automation, and cross-channel media to help our clients punch above their weight. We value visibility, transparency, and continuous learningand we never hide our experts behind layers of account management.

THE ROLES

Were looking for a Senior Digital Media Strategist who sees the big picture and understands the unique challenges and opportunities facing growing brands. This remote role is perfect for a performance media specialist whos ready to evolvesomeone who knows that conversion paths arent always linear, and that high-impact strategy blends platforms, creative, landing experiences, and insights.

Youll help lead media strategy for clients who need their media to do more than deliver impressionshelping uncover full-funnel opportunities and making sure every dollar is working toward tangible business goals. Youre the one clients trust for smart answers, new ideas, and thoughtful perspectivenever afraid to challenge assumptions or move beyond what weve always done.

KEY RESPONSIBILITIES

Media Strategy & Campaign Execution

• Lead the planning and cross-platform orchestration of paid media campaigns (Meta, Google, LinkedIn, TikTok, Snapchat), aligning budgets and tactics to full-funnel conversion strategies.
• Act as the primary media strategist on client accountspartnering in presentations, building trust through expertise, and delivering clear, insight-driven performance reporting.
• Guide campaign setup and execution using current best practices, collaborating with platform specialists to monitor pacing, optimize performance, and ensure accurate tracking (GA4, GTM, platform tools).
• Translate performance data into actionable insights and strategic recommendations across audience targeting, creative formats (static, video, UGC), and messaging.
• Provide input on landing page and creative optimization, ensuring alignment with user intent and performance goals.

Creative & Landing Page Strategy

Analytics & Optimization

Collaboration & Culture

QUALIFICATIONS

WHAT WE OFFER