Director of Marketing

We are seeking an experienced, dynamic Director of Marketing to lead the company’s marketing strategy and drive measurable revenue growth across our hotel portfolio. This on-site role, based at our Corporate Office in Bend, Oregon, oversees all marketing initiatives, traditional, digital, brand development, content creation, and campaign execution.

The ideal candidate brings extensive hospitality marketing experience, a strong track record of leading teams, and an aggressive, results-driven approach to capturing market share and elevating brand visibility.

At Oxford Collection of Hotels, we don’t just provide jobs, we cultivate careers in a culture that values innovation, teamwork, and personal growth. As a rapidly growing and progressive hospitality company, we recognize that our employees are the key to our success. We foster a supportive, inclusive, and dynamic work environment where every team member is empowered to excel.

What We Offer:
Competitive pay
Medical, dental, and vision coverage for peace of mind
401(k) with profit sharing to invest in your future
Generous paid time off so you can recharge
Exclusive discounts at our properties, because you deserve great getaways, too!
Ongoing training, leadership development, and career growth opportunities

Ready to be part of something exceptional? Apply today and let’s create memorable guest experiences together!

POSITION SUMMARY: The Director of Marketing is the strategic leader responsible for developing and executing the company’s comprehensive marketing vision. This role guides all aspects of brand positioning, digital and traditional marketing, creative direction, and campaign execution to strengthen performance across the Oxford Collection of hotels. With a focus on driving revenue growth, enhancing market presence, and supporting organizational goals, the Director leads the marketing team, aligns initiatives across departments, and ensures all marketing efforts reflect the company’s standards, culture, and commitment to exceptional guest experiences.

ESSENTIAL DUTIES & RESPONSIBILITIES: All duties and responsibilities of this position are to be performed with exceptional caring and genuine guest service upholding the Oxford Collection of hotels standards and culture at all times.

MARKETING MANAGEMENT (65%): Responsible for the marketing strategy development and delivery. Manages different and multiple projects within the marketing organization. Oversees the execution of the strategy. Oversees and manages marketing budget.

Collaborates and aligns with Revenue Management and Sales strategy to achieve revenue goals. Oversees a strategy for business mix and segmentation targeting. Monitors market performance and customer feedback and recommends changes to achieve goals. Directs and oversees social media profile and presence to increase visibility and traffic to the brand. Directs the direction of the different brands. Determines KPI’s and identifies measurements for reporting.

Identifies key events and creates plans for execution of such strategy. Must design marketing campaigns around key revenue targets and executions. Directs, collaborates, and reviews digital marketing strategy and through multi channels. Collaborate, schedules, and implements yearly campaigns. Responsible and manages the content and creativity of the marketing team. Evaluate collection level market segmentation performance to budget objectives and recommend marketing initiatives to support key segmentation revenue.

Oversees and collaborates key word strategy for SEO. Brand development and management through rebranding strategy. Constant creative content development to grow the company’s footprint. Oversee and manage trademarks for the Oxford Collection of hotels.

EMPLOYEE DEVELOPMENT AND MANAGEMENT (35%): This role is responsible for recruiting, onboarding, and retaining a high-performing marketing team while fostering a collaborative, innovative, and accountable work environment. The Director provides ongoing training, coaching, and professional development to support team members’ growth and ensure alignment with organizational goals. This includes setting clear performance expectations, conducting regular evaluations, offering constructive feedback, and creating individualized development plans that encourage career progression. The Director oversees project management within the department, ensuring priorities, deliverables, and timelines are clearly defined and met. Additionally, the role guides the team through change initiatives, process improvements, and evolving business needs to maintain strong performance and cohesion across all marketing functions.

COMPETENCIES

• Strategic Skills – Able to devise, define and outline constructive strategies. Has broad vision that spans widely and across time and industry.
• Coaching/Developing Others – Skilled at formal training and or informal coaching and instructing.
• Leadership - Ably directs and guides people and processes, with or without formal authority.
• Managerial Focus – Constructively assigns work and guides people and processes to achieve organization objectives.
• Decision Making – Capably makes decisions and makes decisions in a timely manner.
• Change Management – Guides team toward successful implementation of change initiatives. Envisions and advocates positive change.
• Interpersonal Communication –
• Collaboration -

EDUCATION & EXPERIENCE

• Four year college degree in marketing preferred
• At least 8 years’ experience in Marketing with project and employee management as part of the responsibilities
• Hospitality marketing experience strongly preferred
• Proven ability to design and execute high-impact campaigns with measurable results.
• Strong traditional and digital marketing experience required
• Strong strategic thinking, communication, and leadership skills.

JOB REQUIREMENTS

• Must be a United States citizen or possess a valid work permit
• Must have valid drivers license and meet company driving standards
• Must have strong computer skills
• Must have excellent organization and time management skills
• Must be able to travel to the hotel properties

PHYSICAL REQUIREMENTS

• Long hours sometimes required, including nights, evenings and weekends
• Occasional overnight travel is required
• Must be able to perform simple grasping, fine manipulation, and repetitive hand & arm movements frequently, and squeezing & overhead reaching occasionally:
• Must be able to work indoors or outside;
• Must be able to stand on feet throughout the day;
• Must be able to frequently lift up to 20 lbs and occasionally lift up to 50 lbs with assistance;
• Must be able to bend, squat crawl, kneel, push, pull, walk on uneven surfaces on an occasional basis;
• While primarily an indoor job, must be able to walk outside in a variety of weather conditions (rain, wind, snow, heat);
• Must be able to climb stairs occasionally, both indoors and outside in a variety of weather conditions (rain, wind, snow, heat).

The Oxford Collection of hotels is proud to be an Equal Employment Opportunity employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all candidates and employees. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills, and experiences within our workforce.

All offers are contingent on pre-employment screening.