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NTR and Promotions Director
NTR and Promotions DirectorBeasley Media Group • Fayetteville, NC, US
NTR and Promotions Director

NTR and Promotions Director

Beasley Media Group • Fayetteville, NC, US
27 days ago
Job type
  • Part-time
Job description

Job Description

Job Description

Position Overview :

Beasley Media Group (Fort Myers) is seeking a creative, organized, and results-driven NTR & Promotions Director to lead station promotions, marketing initiatives, and Non-Traditional Revenue (NTR) efforts across our cluster. This role plays a key part in engaging audience, enhancing brand visibility, and supporting sales through strategic promotions and events.

Responsibilities : Promotions

  • Oversee all promotional efforts across the Beasley Media Group (Fort Myers) radio cluster.
  • Develop and execute strategic promotional plans that align with programming and sales goals
  • Plan and implement on-air, online, and onsite station promotions and events (promotional and revenue generating).
  • Provide creative direction and input for promotional materials, station branding elements, and on-air promotional content.
  • Coordinate and execute events, including (but not limited to) concerts, live broadcasts, golf tournaments and galas, from ideation through final execution.
  • Collaborate closely with programming, digital, and sales departments to ensure promotions align with station goals and deliver measurable results.
  • Serve as the liaison between sales and programming to align efforts, streamline communication, and maintain consistent messaging across departments.
  • Ensure compliance with FCC rules and internal guidelines for contesting, including preparation of official rules and waivers.
  • Hire, train, supervise, and schedule part-time promotions team members
  • Identify and develop new non-traditional revenue streams by creating innovative sponsorship and promotional opportunities.

NTR

  • Work closely with programming and sales to identify and develop new non-traditional revenue opportunities by creating sponsorship and promotional opportunities.
  • Build and present compelling sales proposals for clients.
  • Manage sponsorships, ensuring high-quality delivery and client satisfaction.
  • Qualifications :

  • 3–5 years of promotions, marketing, or media / event experience (radio preferred).
  • Strong communication and organizational skills.
  • Proficiency in Microsoft Office; knowledge of digital platforms and social media tools a plus.
  • Valid driver's license and reliable transportation required.
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    Director Promotion • Fayetteville, NC, US