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Digital Marketing Manager - Cell & Gene Therapy Technologies
Digital Marketing Manager - Cell & Gene Therapy TechnologiesFresenius Kabi USA, LLC • Providence, RI, United States
Digital Marketing Manager - Cell & Gene Therapy Technologies

Digital Marketing Manager - Cell & Gene Therapy Technologies

Fresenius Kabi USA, LLC • Providence, RI, United States
8 hours ago
Job type
  • Full-time
Job description

Job Summary

Join our innovative team as a Digital Marketing Manager specializing in Cell & Gene Therapy (CGT) Technologies. In this dynamic role, you will lead the development and implementation of integrated digital marketing strategies that enhance audience engagement, elevate brand presence, and drive commercial success. Collaborate with diverse teams and external agencies to create compelling and compliant content across various digital channels. Utilize advanced analytics and industry best practices to optimize performance and achieve strategic business objectives.

This position can be worked remotely, but you must be willing and able to travel to Lake Zurich, IL for collaborative team engagements. Please note that we are unable to offer sponsorship at any time. Enjoy a competitive salary range of $80,000-$85,000, with final pay based on experience and qualifications.

Responsibilities

  • Design and execute integrated digital marketing campaigns to support the commercial business.
  • Develop engaging digital content for web, LinkedIn, email, and other digital channels.
  • Adhere to promotional review and approval processes, ensuring compliance and efficiency across all marketing activities.
  • Manage the digital calendar and oversee the execution of campaigns to align with key commercial milestones.
  • Utilize analytics tools to collect performance data, measure effectiveness, and report insights to stakeholders to inform future optimization strategies.
  • Implement ongoing website optimization techniques to enhance performance.

Job Requirements

  • Bachelor's degree is required.
  • Minimum of 3 years of digital marketing experience focusing on campaign management, analytics, and optimization.
  • Knowledge of web analytics, including SEO / SEM, AEO, and GEO.
  • Experience with Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva.
  • Proficient in Microsoft Office Suite.
  • Willing to travel up to 15% for customer engagements, team interactions, and conferences, along with occasional travel to Lake Zurich, IL for team collaboration.
  • We offer a comprehensive salary and benefits package, including medical, dental, and vision coverage, along with life insurance, disability, a 401K plan with company contributions, and a wellness program.

    Fresenius Kabi is committed to equal opportunity and affirmative action. All qualified applicants will be considered for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or veteran status.

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