Home Care Liaison

Home Care Liaison

Fueled by a real understanding of today's challenges, Associated Home Care is committed to a fundamental re-imagining of what it means to age. With over 20 years of operating experience, we have built a replicable service prototype, developed profitable, long-standing referral relationships, and created an innovative brand that positions us to serve the future customer. Associated Home Care has grown to be one of the largest single-site private home care companies in the country and is dedicated to improving the health and well-being of its employees and the people it serves. We are embarking on an exciting new growth chapter that focuses on client service excellence, caregiver engagement, technological innovation, and growth in new markets.

We are a mission-driven organization that is dedicated to improving the lives of seniors as they age. We are passionate about what we do providing seniors and their families with a comprehensive, vetted and coordinated in-home service network that is high-touch, tech-enabled, compassionate and extremely well managed. We are in the exciting and dynamic home healthcare industry. Our market opportunity is large and growing as the baby boomers age and the home increasingly becomes the epicenter for care as consumers demand convenience and lower-cost solutions.

As the Home Care Liaison, you will play a pivotal role in leading our private pay growth expansion efforts throughout MA and Seacoast NH. Drive revenue growth in assigned territory by acquiring new business, enhancing market share, and fostering client relationships. The role involves comprehensive account development across various healthcare sectors including Hospitals, Physicians, Post-Acute Agencies, Assisted Living Facilities, Rehabilitation Facilities, Payers, and Community-Based Partners. This position requires a proactive approach to sales, strong interpersonal skills, and the ability to navigate complex healthcare landscapes while consistently delivering results.

Essential Duties and Responsibilities :

• Conducting all aspects of the sales process from prospecting to strategic account management, assessing client needs, delivering service presentations, client / family consults, and ensuring timely follow-up
• Crafting quarterly business plans to align with growth objectives
• Meeting and surpassing admission targets as directed by Senior Leadership by achieving new revenue objectives within assigned territory
• Demonstrating empathy while understanding the needs of potential clients, while effectively communicating the benefits of our non-medical home care services and addressing objections
• Maintain all sales activities using CRM software
• Collaborating daily with Intake and Case Management teams to streamline care coordination and client admissions
• Adhering to established sales and marketing strategies while receiving constructive feedback for continuous enhancement
• Work with sales and marketing management on initiatives focused on customer creation and relationship building
• Monitoring competitor activities and market trends to inform strategic decision-making
• Representing the company as a knowledgeable resource for Home Care services in a professional manner
• Perform other duties as assigned

Required Qualifications and Skills :

3-5 years of measured success in Sales and Marketing

Preferred experience in Home Health, Home Care or Hospice

A bachelor's degree

Experience working with a CRM system

A self-starter with a strong work ethic and a desire to succeed

Strong verbal and written communication skills

A sense of urgency to convert leads and solve complex problems

Ability to collaborate effectively with internal and external stakeholders

Valid drivers license and reliable transportation

Physical Demands :

Must remain in stationary position for long periods of time at desk or computer

Requires occasional standing, sitting, walking; using hands to finger, handle, or feel objects, tools or controls; reaching with hands and arms; climbing stairs; hearing; talking

Work Environment :

Field / territory based

Occasional office presence to attend scheduled and required meetings

Collaboration with territory specific Care Centers

Benefits :

401k

Medical, Vision & Dental Insurance

PTO, Sick Time, Floating Holidays