Director, Digital & Marketing Operations

Overview

Director of Digital & Marketing Operations oversees development and execution of comprehensive marketing strategies across multiple channels and platforms. Lead and execute the digital marketing strategy for the CIMDA business unit, supporting U.S. Motors products across domestic and international markets. Drive global brand awareness, customer engagement, and lead generation by managing digital platforms, campaigns, content, and analytics aligned to business goals.

Responsibilities

• Strategic Planning : Develop and implement integrated marketing plans that align with business goals and maximize ROI
• Campaign Management : Lead cross-functional teams to execute marketing campaigns across print, digital, social, trade shows / events
• Creative Direction : Provide guidance on creative design for all marketing materials, including email campaigns, social media ads, websites and videos
• Performance Analysis : Review and analyze campaign performance to optimize future marketing efforts
• Collaboration : Work closely with market managers, sales, legal, and product management teams to ensure cohesive marketing efforts

Qualifications

Additional Details

#J-18808-Ljbffr