Senior Vice President of Brand Marketing

Senior Vice President of Brand Marketing

About the Company

Join a well-established skincare company that is passionate about clean beauty and wellness.

Industry

Retail Health and Personal Care Products

Type

Privately Held

Founded

1996

Employees

51-200

Specialties

• skin care
• vegan
• wellness
• beauty
• spa
• clean beauty
• skincare
• natural products
• cruelty free beauty
• organic products
• family business
• body care
• selfcare

About the Role

We are seeking a strategic and visionary Senior Vice President of Brand Marketing to lead our brand's growth and evolution. In this key position, you will play a critical role in defining and driving our brand strategy across all consumer touchpoints, from direct-to-consumer to retail, ensuring a consistent and compelling brand identity. You will set the strategic roadmap for brand marketing, develop and manage innovative marketing plans, and guide a talented team across social media, public relations, product development, retail partnerships, influencer engagement, and collaborations.

A significant aspect of this role involves orchestrating go-to-market strategies, ensuring that all initiatives are integrated and aligned across various channels. As a creative leader, you will partner closely with our Creative Director to develop impactful campaigns that resonate with our brand's vision. We are looking for candidates with a minimum of 15 years of experience in brand and marketing leadership, ideally within the beauty, lifestyle, wellness, or consumer packaged goods industries.

The ideal candidate will possess a proven ability to execute multi-channel strategies, with a strong background in go-to-market planning and campaign execution. You should be a data-informed, consumer-focused leader who is passionate about clean beauty, sustainability, and holistic wellness. Excellent communication skills, the ability to foster a culture of creativity and accountability, and experience in building diverse, high-performing teams are essential. Familiarity with retail marketing, merchandising, and direct-to-consumer best practices is a must, with experience at Ulta being a plus. This role requires a leader who can balance strategic vision with operational excellence and is eager to bring our vision to life across all brand touchpoints.

Hiring Manager Title

CEO

Travel Percent

Less than 10%

Functions