Market Activation Manager

Job Summary :

The Market Activation Manager works with market, office and market level industry group leaders as well as marketing and business development professionals to support go-to-market-activities for defined strategic growth plans and priorities. This role coordinates aligned activities and processes to activate marketing programs across brand, campaigns, events, and sales enablement, to support local leaders and promote a consistent and effective go-to-market approach and brand in the marketplace. The Market Activation Manager is responsible for establishing and documenting best practices and processes for this newly defined function, with supervisory responsibilities as function grows over time.

Job Duties :

Market Activation Responsibilities

• Partners with market leadership to understand goals and priorities for the region by identifying and communicating national marketing programs to help achieve regional goals
• Provides feedback and recommendations to national marketing regarding market / local needs
• Identifies and develops processes related to industry, event, and sales enablement support activities
• Establishes and documents best practices

Industry Market Liaison

General Marketing and Sales Enablement

Events Support

Supervisory Responsibilities :

Qualifications, Knowledge, Skills and Abilities :

Education :

Experience :

Software :

Other Knowledge, Skills & Abilities :

Individual salaries that are offered to a candidate are determined after consideration of numerous factors including but not limited to the candidate’s qualifications, experience, skills, and geography.

National Range : $85,000 - $100,000

Maryland Range : $85,000 - $100,000

NYC / Long Island / Westchester Range : $85,000 - $100,000