Media Buyer, Google Job at Launch Potato in St. Louis

Overview

Join to apply for the Media Buyer, Google role at Launch Potato .

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

Why join us? At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

Base salary : $75,000 to $90,000 per year.

Location : St Louis, MO / Remote eligible

Responsibilities

• Own campaign performance end-to-end across all assigned Google Ads campaigns (Search, Display, Demand Gen, Performance Max, YouTube). Manage pacing, reporting, and results.
• Source and manage creative like a performance marketer. Write ad copy, partner on creative development, and maintain an organized asset library for testing and iteration.
• Plan, launch, and optimize campaigns with measurable objectives, owning targeting, bidding, and creative experimentation to drive growth.
• Continuously monitor and optimize to improve CTR, reduce CPA, and maximize ROAS. All optimizations should be tracked and measured against business outcomes.
• Document tests and campaign changes in a structured log; share wins and learnings with the Paid Media team and stakeholders.
• Collaborate with business leads, account managers, and yield partners to surface headwinds / tailwinds and align on priorities.
• Leverage competitive research and intelligence tools to map the vertical landscape and uncover new opportunities.
• Serve as the internal subject matter expert on Google Ads strategy, owning the full campaign lifecycle while scaling spend efficiently and protecting margins.

Qualifications

Compensation & Benefits

Total Compensation : Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Compensation includes base salary, profit-sharing bonus, and competitive benefits. Future increases are based on company and personal performance.

Equal Opportunity : Launch Potato is an Equal Employment Opportunity employer. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, age, veteran status, disability, or other legally protected characteristics.

Seniority & Employment Type

Want to accelerate your career? Apply now!

#J-18808-Ljbffr