Growth Marketing Manager (New York)

Growth Manager

Bookkeepers today are stuck working in excel spreadsheets and homegrown project management solutions to support their clients. Keeper is on a mission to change that.

With our all-in-one tool, bookkeepers can manage their work, communicate with clients, catch hard-to-find errors, and deliver reports to help their small business customers make smarter strategic decisions.

Founded in 2021, Keeper has raised $12M in funding, backed by leading tech investors like Y Combinator and founders at top startups like Lattice, Front, Superhuman, Plaid, and more. Keeper currently helps thousands of bookkeepers and accountants manage the books for startups and small businesses across the US.

Keeper is at an exciting moment in the startup journey. We have product market fit and a roster of customers who love us. Our marketing team is small but hungry. We're looking for a Growth Manager who's ready to step on the gas to get the flywheel moving.

Responsibilities

Campaign Execution : Run campaigns across core channels such as email, paid, SEO, and outbound, with an eye toward measurable growth.

Drive the martech stack : Help us as we build a modern tech stack and lead the way on experimenting and implementing new tactics and tools.

Own website performance : Take primary responsibility for ensuring the website is a high-converting growth channel.

PLG marketing support : Collaborate with product and marketing to create campaigns that drive sign-ups, onboard users, and encourage product adoption.

Must Haves

25 years of Growth / Demand Gen Marketing experience, ideally in a B2B SaaS (SeedSeries C).

Hands-on experience executing marketing campaigns using modern tools and AI.

Willingness to try anything once, and see failure as a data-point that helps us get to success.

Comfortable managing projects across multiple channels and working with cross-functional teams.

Strong written and verbal communication skills.

Familiarity with marketing automation tools (Marketo or Hubspot) and a hunger to create a best-in-class martech stack.

Analytical mindset able to use data to evaluate success and inform decisions.

Nice to Haves

Experience with SEO, SEM, AEO, or paid social campaigns.

Ability to work with APIs or no-code tools (Zapier, Make, Clay) to connect systems and automate workflows.

Experience running lifecycle campaigns that improve product activation, engagement, and retention.

Understanding of lead scoring, routing, and CRM data hygiene.

Benefits

Competitive pay and equity

Unlimited PTO

100% sponsored Health, dental, and vision insurance

Keeper provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.