Marketing Strategist

Marketing Strategist

The Marketing Strategist supports the planning, development, and implementation of marketing initiatives for a variety of departmental programs, campaigns, and events. Working as part of the marketing strategy team and in collaboration with campus partners and colleagues across Advancement, this role assists in executing integrated marketing plans that strengthen the University of Chicagos brand, engage alumni, and advance philanthropic goals. The Marketing Strategist contributes to market research, campaign execution, and performance tracking, ensuring that marketing efforts are audience-focused, on-brand, and results-oriented. This position also plays an active role in ideation, project coordination, and maintaining marketing tools and resources. By supporting both strategic planning and day-to-day marketing operations, the Marketing Strategist helps enhance the effectiveness and reach of Advancements marketing and communications efforts.

Responsibilities include:

• Supporting the development and execution of integrated marketing strategies in collaboration with cross-functional teams.
• Assisting in creating marketing plans for various initiatives.
• Contributing to market and audience research.
• Helping track and analyze marketing performance data.
• Coordinating timelines, deliverables, and resources across multiple projects.
• Working closely with internal teams and external partners to execute marketing tactics.
• Participating in content creation and updates for marketing channels.
• Maintaining marketing tools and infrastructure.
• Assisting with the planning and promotion of events, programs, and initiatives.
• May assist managing relationships with external sales agencies.
• Seeking opportunities for professional growth.
• Developing marketing communications, advertising, or publicity materials.
• Performing one or more marketing functions.
• Performing other related work as needed.

Minimum qualifications include a college or university degree in a related field and 2-5 years of work experience in a related job discipline. Preferred qualifications include a bachelors or advanced degree, minimum two years of professional experience in nonprofit management, development, alumni relations, marketing, public relations, sales or similar field, and background with data analysis and communicating complex topics to non-technical people.

Preferred competencies include outstanding interpersonal and communications skills, managing confidential information with discretion and tact, acting with integrity, professionalism, and confidentiality, working collegially and collaboratively in a team setting, being self-motivated and taking initiative, and prioritizing multiple projects and independently following through with detail.

This position has a hybrid work schedule which includes weekly in-office presence. Standard office environment. Travel to campus and/or non-campus locations for University business. Work evenings and weekends as needed.

Application documents required include a resume/CV and cover letter addressed to the Hiring Committee. The documents must be uploaded via the My Experience page, in the section titled Application Documents of the application.