Senior Digital Site Designertarte cosmetics • New York, NY, US

Senior Digital Site Designer

tarte cosmetics • New York, NY, US

30+ days ago

Job type

Full-time

Job description

Job Description

As a Senior Digital Site Designer, you'll be the driving force behind eye-catching, trend-forward, and high-converting website designs. You will work at the intersection of creativity and commerce, ensuring that Tarte's digital presence reflects the latest design trends, beauty aesthetics, and best-in-class UX / UI.

This role requires Shopify platform experience, with the ability to create, customize, and optimize digital experiences that are both visually stunning and performance-driven.

Key Responsibilities

Creative Digital Design & Execution

Conceptualize, design, and refine visually compelling website layouts, landing pages, and digital campaigns that captivate and engage customers.
Develop high-fidelity UI designs, wireframes, and interactive prototypes with a strong focus on aesthetics and functionality.
Push creative boundaries with bold, trend-driven visuals, animations, and interactive elements that elevate the brand's digital storytelling.
Maintain and evolve Tarte's Digital Design System, ensuring cohesive branding across all digital touchpoints.

Shopify & eCommerce Website Optimization

Design and optimize Shopify-based themes, templates, and landing pages to enhance the user experience and drive conversions.

Ensure all website designs are responsive, mobile-first, and optimized for performance.

Follow ADA compliance regulations

Work closely with developers to implement and refine designs within Shopify's Liquid framework.

Conduct UX / UI audits, analyze heatmaps, and leverage A / B testing to optimize site performance and user engagement.

Trend-Forward Digital Innovation

Stay ahead of digital design trends, beauty aesthetics, and eCommerce innovations, bringing fresh ideas to the table.

Identify emerging UX / UI trends, interactive elements, and motion design techniques to elevate the shopping experience.

Research competitors and industry leaders to ensure Tarte remains at the forefront of digital design innovation.

Cross-Functional Collaboration

Work closely with eCommerce, Digital Marketing, and Brand Creative teams to align design strategies with business objectives.

Partner with developers to ensure seamless execution of all digital designs.

Present concepts and creative rationale to stakeholders, advocating for bold, impactful, and user-first design choices.

Qualifications & Skills

5-7+ years of website design experience, preferably in beauty, fashion, or eCommerce.

Expertise in Shopify design (theme customization, Liquid framework, and Shopify best practices).

Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, XD), and Sketch.

Strong understanding of eCommerce UX / UI principles, conversion optimization, ADA compliance and mobile-first design.

Experience with motion design, micro-interactions, and UI animations is a plus.

Passion for beauty, trends, and creating aesthetically bold digital experiences.

Ability to balance creativity with business goals, making data-driven design decisions.

Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.

Our Perks :

Salary range : $110,000-130,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)

Medical, dental, vision, 401k plan & access to health and wellness programs

Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!

Hybrid work policy

Gratis, employee discount on tarte.com, team give-back initiatives

Friendly, fun, creative & collaborative work environment

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Digital Designer • New York, NY, US

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