Supervisor, Media Planning
This is a supervisory position on the Media Planning team which is part of a rapidly growing and fast-paced media agency, Rainstorm Direct. Working across agency teams, this Supervisor will develop new business proposals, deliver analysis and optimization for existing clients, and contribute to the growth of the Agency's business. This role provides the opportunity to train, mentor, and collaborate with Media Planners and Coordinators.
While this role is remote, periodic travel and accommodating meetings in different US time zones is expected. Preference will be given to candidates who can consistently work East Coast hours.
What does a Supervisor, Media Planning do at Rainstorm Direct?
- Develops detailed direct response linear TV and CTV media plans
- Pulls and interprets research / insight reports to formulate media strategies to meet client objectives
- Helps with new business pitches from a strategy and planning perspective
- Works with Media and Client Services to plan and strategize based on a client's brief
- Develops and analyzes media results to optimize campaigns across media channels, placements, products, and creative, ultimately delivering optimal performance
- Works with advanced analytics partners to review cross-channel impacts and media contributions by channel, gauging media performance and KPIs to determine the extent to which the original objectives and strategies were met, and to formulate an optimization plan
- Partners with Digital, CTV and other offline media teams (audio, print, OOH, etc.) on an as needed basis to develop integrated media plans
- Keeps abreast of current media trends and marketplace conditions
- Works with Client Services to develop and enhance client relationships
- Maintains constant communication with Media, Client Services and Operations to monitor account activity
What do we look for in a Supervisor, Media Planning at our agency?
At least 10+ years' experience in agency media planning and buying for national accountsMust have experience in national linear and performance / response-driven mediaCross-channel planning experience preferredExperience with research and insight tools like Nielsen Impact, Commspoint, MRI, YouGov, Kantar, Pathmatics, and ComscoreStrong analytical and advanced Excel skillsDemonstrates strategic, critical thinking and problem-solving skillsExcellent presentation, communication, organizational and influencing skillsProactive, self-directed, and well organizedAn entrepreneurial spirit that can provide strategic direction for our teams, helping expand client relationships, and collaborating on budgets for key clientsAbility to tell a story through the use of dataPrevious supervisory and mentor experience preferredStays on top of current trends and calculated risk-takerLoves to pitch new ideas and strategiesValues relationships at all levels; treats others with dignity and respectEnjoys collaborative social culture. Proven ability to work as part of a team, with a focus on achieving goalsWillingness to go above and beyond for your clients' needs including travel when necessary and some extended workdaysAppreciation of our Core ValuesWhy work at Rainstorm Direct?
We are a 39-year-old company doing what we call Transactional Brand Building. That is, we deliver simultaneously on our clients' brand and sales objectives, with the same work and same media plan. We measure our clients' sales results daily per transaction, so you and your clients can see the tangible results of your work. It's an exhilarating standard to live up toRainstorm Direct is a subsidiary of Rain the Growth Agency, an advertising holding company based in Portland, Oregon. Rainstorm Direct employees enjoy the full range of benefits offered by RainThere are about 250 of us across Rainstorm Direct and Rain the Growth Agency, so we are established enough to have all the bells and whistles, but small enough for an entrepreneurial and welcoming culture where everyone is heardOur Flexible First environment empowers us to work from where we'd like but still connect with one another virtually and in person when possibleWe proudly invest in our employees, technology, and tools, ensuring the best possible work experience. As such, we offer a rich benefits package including the following :Medical, Dental, and Vision insuranceQuarterly profit-sharing program401(K) plan with employer match (and immediate eligibility)4-6 weeks PTO12 paid holidays12-18 weeks fully paid Family and Medical LeaveMonthly Work-From-Home allowanceAdditional benefits details can be found hereTransparency is valued. We actively ensure employees know how we are doing and where we are going. We encourage open communication, share our successes, and hold each other accountableWe are passionate about our clients and the work we deliver. To learn more about our work, please check us out here